Lures

Cut Bait Meat Heads 4-Pack by Dreamweaver

Dreamweaver's Tournament Series Meat Heads are specially designed for fishing with cut bait such as herring strips. 4 heads per pack

Crush 50X 2.25" Shallow Diving Crankbait by 6th Sense Fishing

The 6th Sense Crush 50X square bill crankbaits are designed for crashing thick shallow cover, ripping out of grass, cranking rocks, or just burning in open water. Diving up to 5 feet in water depth and fitted with sharp black nickel hooks, these...

Crush 100X 2.67" Shallow Diving Crankbait by 6th Sense Fishing

The 6th Sense Crush 100X square bill crankbaits are designed for crashing thick shallow cover, ripping out of grass, cranking rocks, or just burning in open water. Diving up to 5 feet in water depth and fitted with sharp premium black nickel hooks, these...

CountDown CD9 3.5" Jerkbait by Rapala

Sinking at a consistent rate of one foot per second, the CountDown allows you to easily target specific depths repeatedly. Whether the fish are suspended, at the weed tops or holding on bottom structure, the CountDown can get you to them consistently...

CountDown CD7 2.75" Jerkbait by Rapala

Sinking at a consistent rate of one foot per second, the CountDown allows you to easily target specific depths repeatedly. Whether the fish are suspended, at the weed tops or holding on bottom structure, the CountDown can get you to them consistently...

CountDown CD5 2" Jerkbait by Rapala

Sinking at a consistent rate of one foot per second, the CountDown allows you to easily target specific depths repeatedly. Whether the fish are suspended, at the weed tops or holding on bottom structure, the CountDown can get you to them consistently...

CountDown CD3 1.5" Jerkbait by Rapala

Sinking at a consistent rate of one foot per second, the CountDown allows you to easily target specific depths repeatedly. Whether the fish are suspended, at the weed tops or holding on bottom structure, the CountDown can get you to them consistently...

CountDown CD11 4-3/8" Jerkbait by Rapala

Sinking at a consistent rate of one foot per second, the CountDown allows you to easily target specific depths repeatedly. Whether the fish are suspended, at the weed tops or holding on bottom structure, the CountDown can get you to them consistently...

Compact Frog by Lunkerhunt Lures

Pro and avid anglers have been modifying their skirted frogs for years, the goal being to create a smaller target for bass to hone in on. Modifications create a frog that bass can eat in a single strike. The Lunkerhunt Compact Frog has been designed for...

Commando 1/2 oz Spinnerbaits by Pepper Custom Baits

The Commando 1/2 oz Spinnerbait uses a split ring and feathered treble hook as opposed to a standard single hook. This allows for a better hookup ratio when fish are coming up and slashing at the bait rather than eating it. This treble hook is actually...

Colorado Indiana Blade 3/8 oz Spinnerbait by Booyah Bait Co.

The BOOYAH Colorado/Indiana is one of the favorite blade combinations of spinnerbait fishermen. Colorado/Indiana combinations produce a unique flash and vibration that have fooled bass for years. Equipped with a 55-strand Bio-Flex silicone...

Cloud 9 C15 3" Deep Diving Crankbait by 6th Sense Fishing

The 6th Sense Cloud 9 series is the ultimate line of deep diving crankbaits. Premium color schemes are what set these baits on a cloud above the rest - fish simply can't resist them. The unique bill and body profiles were engineered to ensure true...

Cloud 9 C10 2.65" Deep Diving Crankbait by 6th Sense Fishing

The 6th Sense Cloud 9 series is the ultimate line of deep diving crankbaits. Premium color schemes are what set these baits on a cloud above the rest - fish simply can't resist them. The unique bill and body profiles were engineered to ensure true...

ChatterBait 3/8 oz Bladed Jig by Z-Man

Time and again, top anglers rely on The Original ChatterBait brand bladed swim jig to help fill livewells and cash tournament checks. This groundbreaking lure's patented direct head-to-blade connection and trademarked hex-shaped ChatterBlade combine to...

ChatterBait 1/4 oz Bladed Jig by Z-Man

The Chatterbait was designed to be retrieved around structures with the action of a crankbait, profile of a jig, and flash of a spinnerbait. Its unique design with the chatter blade attached to the hook eye prevents most hang-ups by keeping the jig hook...

ChatterBait Split-Tail TrailerZ by Z-Man

Our ElaZtech TrailerZ are the toughest, most lifelike moving-bait accessories on the planet, period! They'll stand up to the harshest conditions and countless fish catches, keeping you casting instead of digging through your tackle box for another...

ChatterBait JackHammer 3/8 oz Bladed Jig by Z-Man

Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Jack Hammer is among the most refined and highly anticipated baits to ever hit the U.S. market. Its flat-bottom, low center of gravity...

ChatterBait JackHammer 3/4 oz Bladed Jig by Z-Man

Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Jack Hammer is among the most refined and highly anticipated baits to ever hit the U.S. market. Its flat-bottom, low center of gravity...

ChatterBait JackHammer 1/2 oz Bladed Jig by Z-Man

Designed by Elite Series pro Brett Hite in conjunction with Japanese luremaker Evergreen International, the ChatterBait Jack Hammer is among the most refined and highly anticipated baits to ever hit the U.S. market. Its flat-bottom, low center of gravity...

Charlie Brewer 2-1/8" Slider Minnow Grubs

This 2-1/8" soft plastic grub looks and swims like a minnow in water. The grub has a jointed body and a vibra/boot tail that gives this bait a double-action - the tail wiggles and the body has an enticing little wave action. This combination has been...

Centipede 4" Soft Stick Baits by Zoom

The Zoom Centipede is the ultimate Carolina-rigging dynamite, the finesse option that everyone else has unsuccessfully tried to copy. It looks like it shouldn’t have much action, but it darts and glides with a simple twitch of the rod. In addition...

C-340 Little Cleo 3/4 oz Spoon by Acme Tackle

Second only to the news that salmon and steelhead were tearing up tackle in the Great Lakes was the discovery that Little Cleos were the surest way to catch them. To anglers in the know that wasn't really news. For over 30 years Little Cleos have been...

C-200 Little Cleo 2/5 oz Spoon by Acme Tackle

Second only to the news that salmon and steelhead were tearing up tackle in the Great Lakes was the discovery that Little Cleos were the surest way to catch them. To anglers in the know that wasn't really news. For over 30 years Little Cleos have been...

BX Swimmer BXS12 4.75" Balsa Bait by Rapala

The BX series from Rapala lets anglers have lively, responsive action a balsa wood lure offers, with the option to fish them in the most extreme, rugged conditions. Truly one-of-a-kind pieces, they're the liveliest, yet toughest balsa based baits ever...