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  • Strike King
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  • Rapala/Normark
  • Z-Man Fishing
  • 13Fishing
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    • Lures

    • SALE
      Dreamweaver Action Fly

      Action Fly Trolling Flies by Dreamweaver

      The Dreamweaver Action Fly is synonymous with Great Lakes Fishing. It’s used in every port on the Great Lakes, by hobby fishermen, tournament fishermen, and charter captains, and it produces. Results are unmistakable. The Action Fly is a consistent...

      $6.49 $5.84
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    • SALE

      Saucy Swimmer 3.8" Swimbait by Googan Baits

      The in line ribs and below the belly boot style tail on the Saucy Swimmer are designed to grab and disperse water while swimming to give the tail an irresistible wagging kick and the body a natural wobbling motion. Use the Saucy Swimmer on a...

      $5.99 $5.09
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    • SALE

      Saucy Swimmer 3.3" Swimbait by Googan Baits

      The in line ribs and below the belly boot style tail on the Saucy Swimmer are designed to grab and disperse water while swimming to give the tail an irresistible wagging kick and the body a natural wobbling motion. Use the Saucy Swimmer on a...

      $5.99 $5.09
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    • SALE

      Rover 98 Topwater Bait by River2Sea

      When Scott Martin won the 2011 Forrest Wood Cup, the Rover played an important role in producing key fish that helped him close out the $600,000 victory. Martin has taken the already dynamic walking bait and added his hand tuned effects to create a...

      $11.99 $10.19
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    • Rattling J-Plugs #4 by Luhr Jensen

      It shimmies, it darts, it swims, it runs for its life only to be overtaken and mauled by big king salmon. That's the life of a J-Plug. With free sliding swivel-chain rigging located in the head of the lure, the buoyant body is allowed the freedom to swim...

      $8.99
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    • Leaf Shrimp 3.8" Grub by GeeCrack

      The Geecrack 3.8" Leaf Shrimp's claim to fame is its leaf-shaped tail with built-in rudder, giving this little guy huge action! The central ball joint creates a hinge allowing for a full range of motion in the tail. The Leaf Shrimp creates the appearance...

      $6.99
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    • Beat Craw 3" Creature Bait by GeeCrack

      The Geecrack 3" Beat Craw is the closest thing to real! Six small legs produce a spontaneous, life-like flapping and vibrating motion with the slightest movement. The two large arms and thinner antennae add even more action. The soft yet durable material...

      $6.99
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    • SALE

      Z-Too 5" Sinking Jerkbait by Strike King

      The Z-Too by Strike King is a salt impregnated slow sinking jerkbait made with the revolutionary Elaztech material. These minnow shaped lures are tremendous fish catchers. The Z-TOO is impregnated with salt to give it a slow sinking action. It fishes...

      $3.69 $3.32
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    • SALE

      Z-3 Swamp Crawler Laminated Worm by Zoom

      The Z-3 Swamp Crawler takes a proven shape. And, along with Zoom’s longstanding reputation for durability, adds triple laminated colors that will appeal to high-pressured fish or in super clear water conditions. When fish can identify every other worm in...

      $4.29 $3.86
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    • SALE

      YUMbrella Rig by Yum

      The YUMbrella Rig is the most advanced multi-lure on the planet. This 7" Multi-Swimming 5-wire rig is part of the Bait School Technology phenomenon. Rig it with 5 jig heads and swimbaits to mimic a realistic school of baitfish. 7" rig. One rig per...

      $10.99 $9.34
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    • SALE

      Yum Dinger Worm 5" Stick Bait

      The YUM Dinger was designed to be fished in a variety of ways. Texas rigged, wacky style and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like action that even highly pressured fish can't resist. The Dinger became an...

      $2.99 $2.54
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    • SALE

      Yum Dinger 4" Stick Bait

      The YUM Dinger was designed to be fished in a variety of ways. Texas rigged, wacky style and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like action that even highly pressured fish can't resist. The Dinger became an...

      $2.99 $2.54
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    • Yellow Magic 1/4 oz Japanese Topwater Popper

      The Yellow Magic Topwater Poppers are premier Japanese-designed topwater baits, crafted using cutting edge techniques and meticulous attention to detail. The result is baits that are known throughout the bassin’ world for their incredible balance and...

      $16.99
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    • Yellow Magic 1/2 oz Japanese Topwater Popper

      The Yellow Magic Topwater Poppers are premier Japanese-designed topwater baits, crafted using cutting edge techniques and meticulous attention to detail. The result is baits that are known throughout the bassin’ world for their incredible balance and...

      $16.99
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    • SALE

      XL Jitterbug G700 (1-1/4oz, 4-1/2") by Arbogast

      Well respected as THE topwater lure for night fishing, the Jitterbug has proven its power to ignite explosive strikes throughout the day. First introduced in 1937, Fred Arbogast’s Jitterbug received its patent in 1940, one of the few early lures to be...

      $7.99 $7.19
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    • SALE

      X-Rap XR10 4" Jerkbait by Rapala

      The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage capture...

      $8.99 $8.09
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    • SALE

      X-Rap XR08 3-1/8" Jerkbait by Rapala

      The X-Rap® is "all about the action." The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accurate casts. Prominent scales and lateral line on the fuselage capture...

      $8.99 $8.09
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    • SALE

      Wormburner Trolling Harness by Dreamweaver

      The Dreamweaver Wormburner is the only live bait harness that can be trolled with crankbaits and spoons. Fish it in conjunction with all types of baits. Unlike other crawler harnesses that have to be trolled at very low speeds, the Wormburner can be...

      $5.49 $4.94
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    • Wobbler 9 oz Musky Lure by Bondy Bait Co.

      The Wobbler is part of a new generation of soft plastic musky baits created by multi-species guide and tournament fisherman, Jon Bondy. The Wobbler is a 9 oz soft plastic bait featuring a single Colorado blade on the tail. Jon likes to fish the bait...

      $22.99
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    • WildEye Live Yellow Perch Swimbait by Storm Lures

      The WildEye® Live series is the most realistic series of baits available. Internally weighted body creates an incredibly life-like swimming. The realistic color patterns and shape of the bait is backed up with 3-D holographic WildEye®, holographic...

      $5.49
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    • WildEye Live Sunfish Swimbait by Storm Lures

      The WildEye® Live series is the most realistic series of baits available. Internally weighted body creates an incredibly life-like swimming. The realistic color patterns and shape of the bait is backed up with 3-D holographic WildEye®, holographic...

      $6.29
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