Smash Shad 2-3/4" (SMS07) by Storm Lures Swimming with a deliberate, steady cadence, the Smash Shad is on track to be an instant classic. Phenomenal finish choices matched with internal rattle system will get this bait "smashed" by all game species. Features: High Frequency Multi-Ball... $5.29 Choose Options
SALE SDD07 Shad Dancer 2-3/4" Crankbait by Rapala This multi-species balsa bait brings the excitement of the Rapala® Tail Dancer® to a shad profile. Swimming with a silent, aggressive, hard-thumping sweeping tail action. Designed to dive deep whether cast or trolled. Features: Tough Balsa Body... $8.99 $8.09 Choose Options
SALE Scatter Rap Shad 2.75" Crankbait SCRS07 by Rapala The ultimate baitfish shape just got a bad attitude. Observing it escape while darting side-to-side is one thing, but feeling a shad bait vibrate the rod tip makes it truly unique. Baitfish skitter and scatter when they are pursued by predators – it's... $8.99 $8.09 Choose Options
SALE RkCrawler 55 1/2 oz Crankbait by Spro The RkCrawler 55 crankbait was designed by B.A.S.S. Elite Series Angler Mike McClelland to have a wide wobbling hunting action. It's ability to bounce off cover like no other crankbaits triggers aggressive strikes. Just hit the rocks and the RkCrawler 55... $9.49 $8.54 Choose Options
Rattle Tots 2-1/4" Model 06 Crankbaits by Storm Lures Back by popular demand, Storm reintroduces the improved Rattle Tot. Familiar Hot 'N Tot profile with a wider body that encases a raspy, multi-ball rattle, the Rattle Tot swims with the classic wild, searching action. External scales, 3D holographic eyes... $5.49 Choose Options
Original ThinFins 3" (TF08) by Storm Lures This multi-species shallow running crankbait, with its detailed scale pattern, imitates many baitfish including shiners, shad and herring. The ThinFin has an erratic, darting action produced by its flat sides and deep body. This top of the line bait is... $4.79 Choose Options
Original ThinFins 2-1/2" (TF06) by Storm Lures This multi-species shallow running crankbait, with its detailed scale pattern, imitates many baitfish including shiners, shad and herring. The ThinFin has an erratic, darting action produced by its flat sides and deep body. This top-of-the-line bait is... $4.79 Choose Options
Original 2" Wiggle Warts by Storm Lures Great for targeting finicky fish of any species, the Wiggle Wart is a fabled lure with many a fish story to be told. Legendary side-to-side action at all speeds with a loud rattle and just the right patterns for any condition. Featuring premium VMC®... $4.79 Choose Options
Original 2.75" Mag Wiggle Wart by Storm Lures Great for targeting finicky fish of any species, the Mag Wart is a fabled lure with many a fish story to be told. Legendary side-to-side action at all speeds with a loud rattle and just the right patterns for any condition. Featuring premium VMC... $4.99 Choose Options
SALE Movement L7 3.15" Shallow Diving Crankbaits by 6th Sense Fishing The 6th Sense Movement L7 Square Bill has met the demand of angler's requests of a crankbait that truly hunts straight out of the box. This crankbait actually swims left to right with an 'S' type hunting action on the retrieve causing more reaction... $8.99 $8.09 Choose Options
SALE Movement 80WK 3.1" Shallow Diving Wakebaits by 6th Sense Fishing The 6th Sense Movement 80WK Wakebait was designed for waking the surface for shallow water fish. The 80WK is engineered with a counter-balance weighting system that allows the lure to essentially 'walk the dog' on its own on a slow steady retrieve. A... $8.99 $8.09 Choose Options
MadFlash 2" Wiggle Warts by Storm Lures Attention to detail is what makes this Wiggle Wart so deadly. The 3-D holographic eyes, external scale pattern with UV Bright and traditional color finishes makes this Wart look like a natural baitfish, not just another lure. Loud rattle and original... $5.49 Choose Options
SALE LiveTarget Yellow Perch Crankbaits by Koppers The LiveTarget Yellow Perch is a deadly tool for targeting most freshwater gamefish. All models are built with a strategic internal weight transfer system which also acts as an attractive low frequency rattle. When cast, the weight shifts to the tail of... $12.99 $11.04 Choose Options
LiveTarget Bluegill Squarebill Crankbait by Koppers The LiveTarget Bluegill is as exciting to anglers with a passion for the art of crankbait fishing as it is irresistible to Bass, Northern Pike and Walleye. Astute anglers will value the natural shape and refined swimming action, designed to mimic an... $12.99 Sold Out
SALE LiveTarget Bluegill Roundbill Crankbait by Koppers The LiveTarget Bluegill is as exciting to anglers with a passion for the art of crankbait fishing as it is irresistible to Bass, Northern Pike and Walleye. Astute anglers will value the natural shape and refined swimming action, designed to mimic an... $12.99 $11.04 Choose Options
SALE LiveTarget BaitBall Threadfin Shad Squarebill by Koppers The new Threadfin Shad Baitball Squarebill unleashes the ingenuity of LIVETARGET’s lure design to deliver a unique crankbait. With multiple Shad profiles in one body, this bait simulates a small cluster of Shad broken away from its main school. The... $15.49 $13.17 Choose Options
SALE LiveTarget BaitBall 2" Yearling Crankbait (YCB50M) by Koppers The new Baitball Series Yearling Crankbait features multiple Shad profiles in one body, simulating a small cluster of yearling baitfish broken away from its main school. This bait is perfect for targeting bass, walleye and crappie. The floating design... $15.99 $13.59 Choose Options
SALE LiveTarget BaitBall 2-3/8" Yearling Squarebill (YSB60S) by Koppers The new Baitball Series Yearling Crankbait features multiple Shad profiles in one body, simulating a small cluster of yearling baitfish broken away from its main school. This bait is perfect for targeting bass, walleye and northern pike. The floating... $15.99 $13.59 Choose Options
SALE LiveTarget BaitBall 2-3/8" Yearling Crankbait (YCB60M) by Koppers The new Baitball Series Yearling Crankbait features multiple Shad profiles in one body, simulating a small cluster of yearling baitfish broken away from its main school. This bait is perfect for targeting bass, walleye and crappie. The floating design... $15.99 $13.59 Choose Options
SALE Little John MD 50 1/2 oz Crankbait by Spro The Little John MD 50 crankbait was designed by B.A. S. S. Elite Series Angler John Crews. This medium diver crankbait runs about 9 feet deep on 10 lb monofilament line to get down to those fish hanging in the mid depth zone where predators like to feed... $11.99 $10.79 Choose Options
SALE Little John DD 70 3/4 oz Deep Diving Crankbait by Spro The Little John DD 70 Deep Diving Crankbait designed by B.A.S.S. Elite Series Angler John Crews. "I designed the Little John DD 70 to be the best deep diving crankbait ever created!" Dives Deeper, casts farther and fishes easier than any other deep diver... $11.99 $10.79 Choose Options
SALE KVD 8.0 Magnum Square Bill Crankbaits by Strike King Designed to the specifications of BassMaster’s Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly “wander” with erratic action while still running true. It also helps deflect off... $14.99 $13.49 Choose Options
SALE KVD 4.0 Magnum Square Bill Crankbaits by Strike King Designed to the specifications of BassMaster Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect off... $8.99 $8.09 Choose Options
SALE KVD 2.5 Wake Bait Crankbaits by Strike King Strike King's KVD 2.5 Wake Bait has an identical size profile to the existing KVD 2.5, but with a newly designed sound chamber that emits a unique clacking sound. The 2.5 Wake Bait can be “waked” on top at higher speeds than other wake baits... $6.49 $5.84 Choose Options
