Rapala

R12 Heavy Duty Fillet Knife by Rapala

Lithium Ion battery provides a consistent speed and torque from fillet to fillet, without reduced power or slow down as battery power wanes. Features: 80 minutes of continuous runtime on a single...

R12 Heavy Duty Lithium Fillet Knife Combo by Rapala

Lithium Ion batteries provide a consistent speed and torque from fillet to fillet, without reduced power or slow down as battery power wanes. Features: 80 minutes of continuous runtime Twice the...

Shad Rap Elite 75 3" Crankbait by Rapala

The Shad Rap Elite is built around the features of the popular and proven original Shad Rap. The Elite structure consists of premium balsa wood, a profile of a natural shad baitfish, and the swimming...

Shad Rap Elite 55 2.25" Crankbait by Rapala

The Shad Rap Elite is built around the features of the popular and proven original Shad Rap. The Elite structure consists of premium balsa wood, a profile of a natural shad baitfish, and the swimming...

Precision Xtreme Mavrik 110 4-3/8" Jerkbait by Rapala

Precision Xtreme Series is made with the finest construction and unrivaled technical qualities. The PXR Mavrik provides premium jerkbait features, starting with a Long-Cast System which provides...

CrushCity The Mayor 4" Swimbait by Rapala

To lead CrushCity, you need to be dependable, adaptable and fearless, which is why the The Mayor is the perfect candidate to crush big bass. The Mayor is a swimbait you can leave tied on all season...

CrushCity The Mayor 3" Swimbait by Rapala

To lead CrushCity, you need to be dependable, adaptable and fearless, which is why the The Mayor is the perfect candidate to crush big bass. The Mayor is a swimbait you can leave tied on all season...

CrushCity Freeloader 4.25" Soft Jerkbait by Rapala

The Freeloader is the bait you want trailing along for the ride on your spinnerbait, vibrating jig or scrounger. Belly and top hook slots help in rigging the bait straight and top hook slot helps to...

CrushCity Cleanup Craw 3.5" Creature Bait by Rapala

Like all CrushCity baits, the Cleanup Craw was crafted from the mind of Jacob Wheeler to make his dream craw bait. At 3.5" long, the Cleanup Craw is the ultimate bass snack. Back ribs allow the...

CrushCity Ned BLT 3" Stick Bait by Rapala

Sometimes in bass fishing, less is more, that’s exactly where the tasty Ned BLT comes in. TPE material is extremely durable and allows bait to float. Tapered, ribbed tail gives subtle action...

CrushCity Bronco Bug 4" Creature Bait by Rapala

The most unique offering in the CrushCity lineup, the Bronco Bug offers a body with actions that most bass haven’t seen before. Double-sided ribs allow the angler to rig either side of bait to...

Jigging Rap Magnum JRM07 2.75" Vertical Jig by Rapala

The Rapala Jigging Rap Magnum is perfect for jigging through the ice or targeting suspended fish. Featuring a streamlined one-piece body and fin design, this jigging rap swims down in circles on the...

Deep Tail Dancer TDD11 4-3/8" Jerkbait by Rapala

This deep-diving banana-style body lure swims in a pronounced wide tail action without sacrificing the classic Rapala "wounded-minnow" attraction. The Deep Tail Dancer features an enlarged, extreme...

Deep Tail Dancer TDD09 3.5" Jerkbait by Rapala

This deep-diving banana-style body lure swims in a pronounced wide tail action without sacrificing the classic Rapala® "wounded-minnow" attraction. The Deep Tail Dancer® features an enlarged,...

Precision 35 lb Digital Scale by Berkley

With the Berkley® Precision Scale anglers can get precise measurements and automatic culling in seconds. The Auto Culling System automatically identifies the lightest fish for fast easy culling...

Ott's Garage OG Rocco OGR05 2.5" Crankbait by Rapala

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series® is born of the sawdust from Ott DeFoe's Garage. The Rapala® OG...

Jigging Shadow Rap JSDR09 3.5" Vertical Jig by Rapala

Following in the footsteps of the original Rapala Jigging Rap, the Jigging Shadow Rap features a slower darting action. Designed for vertical jigging, the broader silhouette, modern finishes and...

CountDown Elite CDE75 3" Crankbait by Rapala

The CountDown® Elite harnesses over 80 years of lure making craftmanship into a premium balsa lure, featuring legendary controlled slow-sinking method of the original CountDown®. Lead Free...

CountDown Elite CDE55 2.25" Crankbait by Rapala

The CountDown® Elite harnesses over 80 years of lure making craftmanship into a premium balsa lure, featuring legendary controlled slow-sinking method of the original CountDown®. Lead Free...

SmartHub Work Station by Rapala

The Rapala® SmartHub® is the ultimate, versatile system that gives you endless options to interchange and adjust for your needs. A single SmartHub can be used independently or choose...

SmartHub Rattle Reel by Rapala

Rapala SmartHub® accessories simply slide over the top of the SmartHub® connector and securely clicks in, giving you endless options to effortlessly interchange and adjust for your needs...

SmartHub Rod Holder by Rapala

Rapala SmartHub® accessories simply slide over the top of the SmartHub® connector and securely clicks in, giving you endless options to effortlessly interchange and adjust for your needs...

SmartHub Cup Holder by Rapala

The Rapala® SmartHub® is the ultimate, versatile system that gives you endless options to interchange and adjust for your needs. A single SmartHub can be used independently or choose the...

SmartHub Bucket Mount by Rapala

The Rapala® SmartHub® is the ultimate, versatile system that gives you endless options to interchange and adjust for your needs. A single SmartHub can be used independently or choose the...