Lures

Project Z ChatterBait 3/8 oz Bladed Jig by Z-Man

Fueled by the wants, needs, and recommendations of avid anglers the world over, the Project Z ChatterBait is Z-Man's top-of-the-line bladed swim jig, taking the proven versatility and fish-catching performance of The Original ChatterBait to an entirely...

Project Z ChatterBait 1/2 oz Bladed Jig by Z-Man

Fueled by the wants, needs, and recommendations of avid anglers the world over, the Project Z ChatterBait is Z-Man's top-of-the-line bladed swim jig, taking the proven versatility and fish-catching performance of The Original ChatterBait to an entirely...

Project Z ChatterBait 1 oz Bladed Jig by Z-Man

Fueled by the wants, needs, and recommendations of avid bass anglers, the Made in the USA Project Z ChatterBait takes the proven versatility and fish-catching performance of the Original ChatterBait to an entirely new level! A streamlined head design...

Pro Series Finesse Slammer 3.25" Drop Shot Bait by X Zone Lures

X Zone Lures has its roots in the northern lakes helping anglers crush big smallmouth bass with some of the best drop shot baits ever designed. The Pro Series 3.25” Finesse Slammer is the latest addition to the Slammer line up and is packaged in a...

Pro Football 3/8 oz Jigs by Pepper Custom Baits

The Pro Series Football Jigs are made with Gamakatsu heavy wire 6/0 J-bend hooks matched with the perfect weed guard. It's stiff enough to come thru brush and trees and not too stiff to stop it from getting great hook sets. The heads are powder coated...

Pro Football 3/4 oz Jigs by Pepper Custom Baits

The Pro Series Football Jigs are made with Gamakatsu heavy wire 6/0 J-bend hooks matched with the perfect weed guard. It's stiff enough to come thru brush and trees and not too stiff to stop it from getting great hook sets. The heads are powder coated...

Pro Football 1/2 oz Jigs by Pepper Custom Baits

The Pro Series Football Jigs are made with Gamakatsu heavy wire 6/0 J-bend hooks matched with the perfect weed guard. It's stiff enough to come thru brush and trees and not too stiff to stop it from getting great hook sets. The heads are powder coated...

Premier Plus 3/8 oz Spinnerbait by Strike King

Strike King's top-of-the-line spinnerbait includes the exciting new Perfect Skirt that blooms wide and even, and the exclusive Magic Tails serve as a trailer while together they give more action that typical skirts. The color patterns match the head of...

PowerBait MaxScent 5" The General by Berkley

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch...

Powerbait MaxScent 8" Kingtail Worm by Berkley

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch...

PowerBait MaxScent 5.5" D-Worms by Berkley

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch...

Powerbait MaxScent 4" Flatnose Minnow by Berkley

PowerBait MaxScent line of baits release a super-charged scent fieldattracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch...

Powerbait MaxScent 4" Creature Hawg by Berkley

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch...

PowerBait MaxScent 4.5" Hit Worms by Berkley

The PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to...

Powerbait MaxScent 3" Meaty Chunk by Berkley

PowerBait MaxScent line of baits release a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest to catch...

PowerBait 7" Power Worms by Berkley

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

PowerBait 4" Power Worms by Berkley

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

PowerBait 10" Power Worms by Berkley

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18...

Power Finesse ShroomZ 1/6oz Jig Heads by Z-Man

Developed with Z-Man's proven mushroom-shaped head that makes the Finesse ShroomZ™ so deadly, the Power Finesse ShroomZ is a beefed up version that better handles larger baits and bigger fish, thanks namely to its heavy duty, forged 3/0 black nickel hook...

Power Finesse ShroomZ 1/5oz Jig Heads by Z-Man

Developed with Z-Man's proven mushroom-shaped head that makes the Finesse ShroomZ™ so deadly, the Power Finesse ShroomZ is a beefed up version that better handles larger baits and bigger fish, thanks namely to its heavy duty, forged 3/0 black nickel hook...

Power Finesse ShroomZ 1/10oz Jig Heads by Z-Man

Developed with Z-Man's proven mushroom-shaped head that makes the Finesse ShroomZ™ so deadly, the Power Finesse ShroomZ is a beefed up version that better handles larger baits and bigger fish, thanks namely to its heavy duty, forged 3/0 black nickel hook...

Popping Frog 2.25" Hollow Body by Lunkerhunt Lures

The Lunkerhunt Popping Frog calls fish in by creating a surface disturbance. Its concave face catches water, causing popping and spitting noises. The swimming legs of the Popping Frog create explosive strikes! Popping Frogs feature a weedless design and...

PopMax 1/2 oz Topwater Bait by Megabass

Based on a hand-carved original by Yuki Ito, the PopMax ups the ante of the well-respected PopX with a larger body, and redesigned gill-system. While the PopX's gill openings allow for water to pass through, the PopMax features a unique gill system that...

Pond Magic Buzz 1/8 oz Buzzbait by Booyah Bait Co

BOOYAH's creative Pond Magic series offers the most featured 1/8 oz. buzzbait on the market - Pond Magic Buzz. With matching color blades and exclusive 60-strand ultra fine silicone skirts that match the hatch of a bass' favorite prey, Pond Magic Buzz's...