Lures

Ultra Light Rippin Rap 1.125" Lipless Crankbait by Rapala

The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard vibrating action on fast or slow retrieves accented with loud, distinctive BB rattle system. Textured...

Ultra Light Minnow ULM04 1.5" Crankbait by Rapala

Big action in a small bait, the Ultra Light Minnow is the new gold standard for ultra light baits. Weighted body casts incredibly far for such a small bait. Slow-sinking, it is designed to work from 2-3 feet in the water column. An excellent choice for...

Ultra Light ULC03 1.5" Crankbait by Rapala

Designed to offer big action in a small bait. Size 3 body dives to 8' and delivers an enticing wobbling and rolling action. Buoyant body easily backs out of cover when paused. Small in size, but weighted to cast like baits 2-3 times its size. External...

Shad Rap SR09 3.5" Crankbait by Rapala

The benchmark other crankbaits are measured by, the Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from ultra-slow presentations to super fast without fail. Its...

Shad Rap SR07 2.75" Crankbait by Rapala

The Shad Rap is equally effective whether cast or trolled and is designed to be fished from ultra-slow speeds to super-fast with superior results. Features: Classic Rapala Action Natural Baitfish Profile Balsa Wood Construction Diving Lip...

Shad Rap SR05 2" Crankbait by Rapala

The benchmark other crankbaits are measured by, the Shad Rap closely resembles baitfish found the world over. Constructed of premium balsa, it is equally effective cast or trolled, performing from ultra-slow presentations to super fast without fail. Its...

Super Shad Rap SSR14 5.5" Crankbait by Rapala

Constructed of super tough Balsa wood, the Super Shad Rap is rigged with heavy-duty hardware and hooks. The same fish-catching action of the original Shad Rap in a super-sized presentation. Deadly for northern pike and musky, it is equally effective...

Rippin' Rap RPR06 2.5" Lipless Crankbait by Rapala

The Rippin' Rap features a lipless, tall body profile designed to crank, swim and rip. Hard vibrating action accented with loud, distinctive BB rattle system. Long-casting with variable running depth. Tall, Skinny Body Shape Distinctive Loud BB...

Jointed Shad Rap JSR07 2.75" Crankbait by Rapala

A plastic, jointed version of the legendary Shad Rap that sends out a "distressed-minnow" signal loud and clear. Slightly exaggerated action converts otherwise disinterested fish. Features: Wide Swimming Action Suspending Rhythmic...

Jointed Deep Husky Jerk JDHJ8 3-1/8" Jerkbait by Rapala

The Jointed Deep Husky Jerk swims with the Classic Rapala "wounded-minnow" wobble and an exaggerated tail action that fish can't refuse. Whether you're working a slow, back-trolling crawl or a high-speed pass, this lure runs straight and true...

Jointed Deep Husky Jerk JDHJ12 4.75" Jerkbait by Rapala

The Jointed Deep Husky Jerk swims with the Classic Rapala "wounded-minnow" wobble and an exaggerated tail action that fish can't refuse. Whether you're working a slow, back-trolling crawl or a high-speed pass, this lure runs straight and true...

Kaera Hollow Body Frog by Jackall

The Jackall Kaera Hollow Body frog allows more movement inticing more reaction strikes at the surface! Body shape and hook position hides the point of the hooks to lessen snags, Wide hook gives excellent hook up ratio, Flat Surface side body pushes more...

Divine 3/8 oz Swim Jig by 6th Sense Fishing

The 6th Sense Divine swim jig can be dragged, swam, stroked, or flipped and retrieved through rock, trees, bushes and grass with ease.  The semi-flat, keel weighted belly of the head was designed to create a secondary swimming action and also ensure...

Divine 1/2 oz Swim Jig by 6th Sense Fishing

The 6th Sense Divine swim jig can be dragged, swam, stroked, or flipped and retrieved through rock, trees, bushes and grass with ease.  The semi-flat, keel weighted belly of the head was designed to create a secondary swimming action and also ensure...

Hybrid 4" D3 SwimCrank by 6th Sense Fishing

The 6th Sense Hybrid SwimCrank was developed to be a shallow water hybrid, crossed between a swimbait and crankbait. The SwimCrank is made to be burned and swam over any shallow structure to create a unique, realistic action that gives the angler the...

Provoke 106X 1/2 oz Jerkbait by 6th Sense Fishing

The Provoke Jerkbait Series was designed by our top pros with many key ingredients in mind. The Provoke 106X will slow float/suspend depending on water temperature at depths of 3-6ft. Our uniquely engineered tapered tail design creates the phenomenal...

Flow Glider 130 5.5" Swimbait by 6th Sense Fishing

The 6th Sense Flow Glider 130 was developed as the perfect baitfish, 'Glide' swimbait. Designed to swim on a slow to medium retrieve, the Flow Glider can dart and turn with the flick of the reel handle to entice followers. The FG 130 can be worked over...

Curve 55 2.17" Finesse Squarebill by 6th Sense Fishing

The Curve Finesse Squarebill was designed for conditions when you need to downsize your lure to match the size of the bait and/or the fish are being difficult to catch. This crankbait will hunt erratically in shallow depths of 1-3 ft and covers water...

Cloud 9 C6 2.56" Deep Diving Crankbait by 6th Sense Fishing

The 6th Sense Cloud 9 Series is the ultimate line of mid-to-deep diving crankbaits. Premium color schemes along with the detailed features are what set this Series of crankbaits on a cloud above the rest - fish simply can't resist them. The unique bill...

Magdraft 6" Swimbait by Megabass

Designed for hard-thumping action with a medium-slow to medium retrieve, MAGDRAFT’s tail kicks into gear quickly, sending vibrations throughout the body to activate the lateral line of predators. MAGDRAFT features the patented MAG-HOLD SYSTEM,...

3.8" Dark Sleeper 3/4 oz Swimbait by Megabass

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides, DARK SLEEPER is designed for stealthy, life-like...

3.8" Dark Sleeper 1 oz Swimbait by Megabass

The DARK SLEEPER swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With a soft fin that shields the top hook on both sides, DARK SLEEPER is designed for stealthy, life-like...

Hazedong Shad 4.2" Swimbait by Megabass

The uncanny bite-getting performance of the original 3” model has been upgraded to a meaty 4.2” version specifically for North American waters. Maintaining the proven profile and high-frequency tail action of the original, the 4.2” is a...

Dyna Response 1/2 oz Blade Bait by Megabass

The Dyna Response is a new concept metal vibe developed with Shinji Sato. The super-thin 0.6mm stainless plate cuts through water and features a carefully sculped weight shape that generates powerful vibrations and quick start-up action. The...