Lures

Tee-Bone 1/2 oz Double Willow Spinnerbait by Keitech

Keitech Is proud to announce the Revolutionary Tee-Bone Spinnerbait. Built with High-quality components and exceptional craftmanship, the Tee-Bone will soon be your favorite weedless search bait. The Tee-Bone shaped head provides stability and allows...

Guppy 3.8" Swimbait by Googan Squad

The all new Googan Baits Guppy 3.8" Swimbait is a premium designed soft bodied swimbait incorporating a proprietary line through hook design and built-in weedguard. The Guppy 3.8" also features enhanced details such as 3D gills and scales designed with...

Swing Swimmer 3/8 oz Swim Jig by Keitech

The Swing Swimmer is a specialized swim jig designed to swim correctly through cover. The inverted T-Shaped head suppresses upward lift improving overall balance. The custom designed vertical eye is placed tight to the pointed head allowing it to...

Scuddle Bug 4" Swimbait by Googan Squad

Introducing, the new Googan Baits Scuddle Bug Swimbait. This crawfish profile swimbait is the perfect replica of a fleeing crawfish. Built with lifelike matched details and incredible swimming action, fish won't be able to resist this imitation of one of...

KVD Elite 2.5 Square Bill Crankbait by Strike King

Silent but deadly, the KVD Elite 2.5 Squarebill crankbait is fine-tuned and masterfully crafted to meet the specifications of legendary pro angler Kevin VanDam. The squarebill design of the KVD Elite series crankbaits effectively deflects off cover to...

Precision Xtreme Deep Mavrik 110 4-3/8" Jerkbait by Rapala

Precision Xtreme Series is made with the finest construction and unrivaled technical qualities. The PXR Deep Mavrik 110 provides jerkbait features, starting with a Tungsten, Long-Cast System which provides accurate, ultra-long casts to maximize time in...

Evader 70 Topwater Bait by Strike King

Accurately emulating panic-stricken baitfish, Strike King’s Evader is the small profile, hyper-effective topwater bait that you need in your line up. The metal lip design encourages the Evader to remain at the surface while also adding a bit of...

Crazy Critter 1.1" Micro Finesse Bait by Eurotackle

Eurotackle is listening to the demand and noticed that ice fishermen wanted a new micro finesse creature bait, then the Eurotackle Crazy Critter was born! They were able to mix micro size with huge action.A new ice fishing soft plastic legend - the...

Plankton 0.5" Micro Finesse Bait by Eurotackle

The ice fishing market always requests the smallest possible soft plastics and this year Eurotackle decided to grow their lineup with the Plankton 0.5". This Micro Finesse soft lure is a very compact offering that will be an easy bite on finicky...

Leech 0.75" Micro Finesse Bait by Eurotackle

The ice fishing market always requests the smallest possible soft plastics and this year Eurotackle decided to grow their lineup with the Leech 0.75". This Micro Finesse soft lure is a very compact offering that will be an easy bite on finicky...

Z-Darter V2 #7 2.75" Vertical Jigging Minnow by Eurotackle

For the last decade, gliding and darting baits have taken the fishing world by storm. Once thought of as a lure category exclusive to ice fishing, they are now being used more by open water fishermen than ever before. Walleyes, Panfish, Trout, and Bass...

Z-Darter V2 #5 2" Vertical Jigging Minnow by Eurotackle

For the last decade, gliding and darting baits have taken the fishing world by storm. Once thought of as a lure category exclusive to ice fishing, they are now being used more by open water fishermen than ever before. Walleyes, Panfish, Trout, and Bass...

Y-Fry 1.2" Micro Finesse Bait by Eurotackle

The Eurotackle Y-Fry is the fork tail evolution of the Eurogrub. This micro finesse soft plastic comes in at 1.2" and is a very polyvalent lure. Made out of an ultra soft plastic the fork tail will provide amazing vibrations and will trigger bites even...

Metacraw 1.8" Micro Finesse Bait by Eurotackle

The Eurotackle Metacraw has been designed to be effective vertically or for cast/retrieve technique. Eurotackle built this soft lure with a compact body and stand-up claws. Bass, perch, crappie, trout and big bluegill won't resist. A rare micro crawfish...

PXR Jowler 127 Topwater Bait by Rapala

Precision Xtreme Series is made with the finest construction and unrivaled technical qualities. The unique mouth design of the PXR Jowler creates maximum surface disturbance, while allowing the bait to have hard-cutting splash-n’-walk action at any...

Gold Miner 4.75" Jerkbait by Rapala

The Gold Miner quickly dives to depths of 30 feet. Made from durable plastic construction, the Gold Miner features a distinct rattle and a wide tail action to entice fish to bite in a variety of conditions. Troll it slow or fast, the Gold Miner is ready...

CrushCity Hedgehog 4" Creature Bait by Rapala

When faced with conditions that favor a small profile with a greater impact the HedgeHog steps forward to tackle the challenge. Features: Primary curl tail appendages provide enticing fluttering action at the slowest speeds Back ribs help hide the hook...

CrushCity The Mayor 2.5" Swimbait by Rapala

To lead CrushCity, you need to be dependable, adaptable and fearless, which is why the The Mayor is the perfect candidate to crush big bass. The Mayor is a swimbait you can leave tied on all season long to handle almost any situation on any body of water...

CrushCity Mooch Minnow 3.5" Swimbait by Rapala

The Mooch Minnow combines the best features of both a minnow-style bait and swimbait and seamlessly transitions from a jig head to a drop shot rig. Whether shaken, reeled, or dragged, this versatile lure consistently attracts bites and is proven to win...

Red Hook Sabiki Rig w/ Real Fish Skin by P-Line

Fluorocarbon Sabikis are available with real fish skin, and real fish skin with mylar strands, tied on extremely sharp red hooks. Features: Red Hooks Real Fish Skin Mylar

Rattlemaster 1/24 oz Spoon by Acme Tackle

Featuring popular custom painting and permanent in-line rattle chamber to deliver a lifelike distressed bait signal, bringing them in for dinner! Size 1/24 oz: #12 Treble Hook Size 1/12 oz: #12 Treble Hook Size 1/8 oz: #8 Treble Hook

Hammered Kastmaster 1/32 oz Spoon by Acme Tackle

The Hammered feature on the Kastmaster provides extra flash and simulates live baitfish scales to increase reactionary strikes and the tenacity of the bit.  Available in Gold or Chrome. Each lure comes with a split ring and a treble hook attached to...

Hammered Kastmaster 1/24 oz Spoon by Acme Tackle

The Hammered feature on the Kastmaster provides extra flash and simulates live baitfish scales to increase reactionary strikes and the tenacity of the bit.  Available in Gold or Chrome. Each lure comes with a split ring and a treble hook attached to...

Hyper-Rattle HR3 1" Vertical Jig by Acme Tackle

The hottest jigging minnow on the market!  The Hyper-Rattle has been crushing fish in both ice and open water for years.  All Crappie, Perch, Bluegill and Walleye better beware! High Definition and High Durability finishes with glow and UV...