Lures

Walleye Crawler Hauler #4 Colorado Blade by Northland Tackle

A walleye favorite. Rig with a nightcrawler or IMPULSE nightcrawler. Drift or troll behind a Slick-Stick or Rock-Runner Bottom Bouncer. Choose Colorado blade option for maximum thump, vibration and flash at slower speeds. Use the Indiana blade version...

Gulp! Alive! Waxies Jar by Berkley

Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You don't have to deal with the hassle of live...

Choppo 90mm Topwater Bait by Berkley

Whether you are a weekend warrior or a seasoned pro, this easy to use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley® Choppo around cover and in open water for a serious waking action. The Choppo’s...

PowerBait MaxScent 2.75" Lil' General by Berkley

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the...

PowerBait MaxScent 2.5" Lil' Trooper by Berkley

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the...

PowerBait MaxScent 3.5" Tube by Berkley

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the...

PowerBait 4" The Boss Grub by Berkley

Designed by Bassmaster Classic winner Skeet Reese, the Berkley PowerBait The Boss Grub features a classic finnesse grub body with proven Pit Boss style fast action twin tails. The chunkier profile is ideal as a Bladed Jig Trailer, on a Jig Head, Swim...

PowerBait 3.5" Crash Craw by Berkley

Designed by Major League Fishing pro Scott Suggs, the Crash Craws compact profile allows this bait to excel in a variety of situations. The rib design hides the hook for effortless gliding through heavy cover and a mouth full of PowerBait flavor!...

PowerBait 4.75" Speed Boss by Berkley

Designed by Bassmaster Classic winner Skeet Reese. The Berkley PowerBait Speed Boss features the finesse profile of a worm with the proven wide action of the "Pit Boss style" legs for maximum water disturbance in a slender profile. The thick body adds...

PowerBait 4" Pre-Rigged Swim Shad by Berkley

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

PowerBait 3" Pre-Rigged Swim Shad by Berkley

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

PowerBait 2" Pre-Rigged Swim Shad by Berkley

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

PowerBait MaxScent 4" Chigger Craw by Berkley

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the...

Powerbait Power 3" Floating Trout Worm by Berkley

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer,...

PowerBait 110mm Gilly by Berkley

The PowerBait Gilly is Pro Designed by Bassmaster Classic Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes...

PowerBait 90mm Gilly by Berkley

The PowerBait Gilly is Pro Designed by Bassmaster Classic Champion Mike “IKE” Iaconelli. Japanese influenced design provides an unbelievably natural presentation in shape, color, and action. The hollow head allows for easy crushing on strikes...

PowerBait MaxScent 4.25" Flat Worm by Berkley

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the...

Gulp! Alive! Angle Worm Jar by Berkley

Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You don't have to deal with the hassle of live...

Bear Creek 6" Pike Body Spearing Decoys by K&E Stopper Lures

The original Bear Creek six inch pike decoy is back.  This great teaser decoy features tough molded fins and a curved tail for great action.

T-Rip 3/4" Tungsten Mini Vibe Bait by Kenders

Kenders T-Rip was designed for balance and density. With its 97% Solid Tungsten Core, these little rip baits pack a punch for their size. Also built into the T-Rip is a sound chamber for that next level attraction. Realistic micro surface textures fill...

T-Rip 1/2" Tungsten Mini Vibe Bait by Kenders

Kenders T-Rip was designed for balance and density. With its 97% Solid Tungsten Core, these little rip baits pack a punch for their size. Also built into the T-Rip is a sound chamber for that next level attraction. Realistic micro surface textures fill...

K-Rip 3/4" Mini Vibe Bait by Kenders

Features: Equipped with Rattle Beads Fish with live bait or plastics Can be fished aggressive or finessed Realistic eyes Includes Treble hook and single inline hook options (2 hooks included) Available sizes: 15mm (1/2in) | 1/64th oz | #16 Hook19mm...

K-Rip 1/2" Mini Vibe Bait by Kenders

Features: Equipped with Rattle Beads Fish with live bait or plastics Can be fished aggressive or finessed Realistic eyes Includes Treble hook and single inline hook options (2 hooks included) Available in 3 sizes: 15mm (1/2in) | 1/64th oz | #16...

Stub-Z 1.25" Jigging Minnow by Acme Tackle

Meet the Stub-Z, a brand new ice jigging bait from Acme. The small 1-1/4 inch profile makes it a lethal weapon for jigging walleyes through the ice.  The unique stub nosed shape generates erratic darting actions when ripped up. Model: 12SZLength: 1...