ProMix Braid Neon Lime 150 yd Spool by Sufix

Capitalizing on pro angler insights, Sufix ProMix combines the innate benefits of premium braid with ultra-longevity, buoyancy and colorfast technology to culminate a quality of braid like no other. Color Injection process provides two-times more...

Advance Clear Fluorocarbon 50 yd Ice Line by Sufix

Proprietary Gel Phase Technology process produces the ultimate fluorocarbon ice line in performance, clarity and super-sensitivity. Features: Hydrophobic/water repellent reduces line freeze Incredible shock absorption & knot strength Virtually...

Advance Neon Lime Monofilament 100 yd Ice Line by Sufix

The mono that thinks it's a braid is now on ice! The most abrasion resistant, supple and sensitive monofilament ever. Sufix Advance Ice Monofilament is a combination of HMPE and Hyper CoPolymer. Features: 50% Lower stretch and UV absorption than...

Advance Clear Monofilament 100 yd Ice Line by Sufix

The mono that thinks it's a braid is now on ice! The most abrasion resistant, supple and sensitive monofilament ever. Sufix Advance Ice Monofilament is a combination of HMPE and Hyper CoPolymer. Features: 50% Lower stretch and UV absorption than...

Tatula MQ LT Spinning Reel by Daiwa

Now with a smaller and more compact frame, the LT family of reels utilize a small, lightweight frame with a larger DigiGear for the perfect combination of Light and Tough. Specs: MODEL BEARINGS GEAR RATIO LINE PER CRANK (IN) WEIGHT (OZ) MONO...

Tatula SV 70 Baitcast Reel by Daiwa

The new Tatula SV70 reel with an all-new frame size to be the smallest, lightest, and most palmable Tatula SV reel the company has ever introduced. The amazing new Tatula reel is one of the lightest, one of the most controlled baitcasting reels on the...

Steez CT SV TW 70 Baitcast Reel by Daiwa

The Steez CT 70 is packed to the gills with the kind of high-tech advancements you’ve come to expect from the Daiwa team, but the finer touches significantly enhance this entry as well. Consider the 90-mm handle length and oversize handle knobs...

Tatula 300HSL Left-Hand Baitcast Reel w/ J-Braid & Scissors by Daiwa

LIMITED TIME OFFER: Get a free VDW/Daiwa Long-Sleeve Performance Shirt with any purchase of $100 or more in Daiwa gear!  ** Shirt must be added to cart! Click here to select color/size. **  Special Deal: Includes a 150 yd spool of 50...

Underspin US XD Spincast Reel by Daiwa

Combining the balance of a spinning reel with the casting ease of a spincast, these upgraded versions of Daiwa’s classic Underspin reels work great with spinning, fly or noodle rods, even crappie poles. Soft Touch grips make cranking easy under all...

Tatula 80 Baitcast Reel by Daiwa

The Daiwa Tatula 80 features an aluminum frame, aluminum handle side plate, and is extremely palmable. It contains Daiwa’s esteemed Magforce casting system on the non-handle side. With regards to gearing, it also contains Daiwa’s Hyperdrive...

Procyon MQ LT Spinning Reel by Daiwa

The Procyon MQ LT features a one-piece monocoque Zaion V body that allows less body and frame flex providing better support on the gears and bearings and allows increased torque and power while providing longer life to the gears. Anglers will find...

Grass Ripper 3/8 oz Swim Jig by Evergreen International

Engineered to swim strait and not roll over, the Grass Ripper’s ability to come through grass nice and clean opens new avenues for anglers to explore. Whether looking to fill a limit, set a new personal best, or simply enjoy a day of solid...

PowerDrive 55 BT 54" w/ Free MK106D Onboard Charger by Minn Kota

PowerDrive 55 BT 54" Shaft with FREE MK106D Onboard Charger ($109.99 Value)! Reliable. Capable. And fully able to handle anything a day of fishing brings. PowerDrive™ shows up to the launch ramp every day with big-time technology, trusted...

Opti J-Plug 5" Trolling Plug by Opti Tackle

Opti Tackle's J-Plug is available in 4" and 5" and features Super Glow colors with high intensity rattles and a unique darting action. Each bait includes a double treble hook harness.

Opti J-Plug 4" Trolling Plug by Opti Tackle

Opti Tackle's J-Plug is available in 4" and 5" and features Super Glow colors with high intensity rattles and a unique darting action. Each bait includes a double treble hook harness.

XI3 Freshwater 55 lb 36" Kayak Trolling Motor w/ Pinpoint GPS by MotorGuide

Get $150 back when you purchase this motor! Submit your rebate online. For motors purchased between May 1 - June 30, 2023. There are plenty of reasons to fish with MotorGuide's Xi3. Its lightweight design and SecureStep system make it simple to stow...

Scope Stik 120 Suspending 4-6' Jerkbait by Bill Lewis

With the rise of forward-facing sonar, we've set out to design a jerkbait that is made specifically to be better detected on screen. We call it the SCOPE™ Stik. Featuring pronounced, flattened sides, and a lip that makes it flash sideways at the...

Scope Stik 120 Suspending 7-10' Jerkbait by Bill Lewis

With the rise of forward-facing sonar, we've set out to design a jerkbait that is made specifically to be better detected on screen. We call it the SCOPE™ Stik. Featuring pronounced, flattened sides, and a lip that makes it flash sideways at the...

SB57 Mark Daniels Jr. 3/8 oz Squarebill Crankbait by Bill Lewis

Designed and tested by Major League Fishing angler and shallow water expert, Mark Daniels Jr., the Bill Lewis SB-57 Squarebill delivers top shelf performance at a price that can’t be beaten. Built with super thin walls that feature a unique...

Precise Walleye Crank 5/8 oz Trolling Crankbait by Bill Lewis

Made with precision-trolling in mind, the PWC was designed and tested with walleye-trolling expert, Mark Romanack, and has been 2 years in the making. There is arguably no one more knowledgeable on precision trolling than Romanack. He designed the PWC to...

Size 4 Classic Vibrax Spinners by Blue Fox

Runs 2 feet to 6 feet. The patented two-part body emits low-frequency sound vibrations that attract fish and trigger strikes while virtually eliminating line twist. The Classic Vibrax® gets a tasty candyback! Colored bell is accented with metallic...

Rattlin' Pixee 1/2 oz Spoon by Blue Fox

The Pixee® Spoon features heavy construction that permits incredibly long casts and deep retrieves even in fast moving water. Egg sac insert adds natural element that drives fish wild. Plated brass with a hammered finish reflects more light...

Size 6 Classic Vibrax Glow Spinners by Blue Fox

45 degree Mid depth blade runs 2 feet to 4 feet. The patented two-part body emits low-frequency sound vibrations that attract fish and trigger strikes while virtually eliminating line twist. The matching glow-in-the-dark color on the bell & skirt...

Size 5 Classic Vibrax Glow Spinners by Blue Fox

45 degree Mid depth blade runs 2 feet to 4 feet. The patented two-part body emits low-frequency sound vibrations that attract fish and trigger strikes while virtually eliminating line twist. The matching glow-in-the-dark color on the bell & skirt...