Soft Stick Baits

RattleSnake 4.75" Soft Stick Bait by GrandeBass

GrandeBass RattleSnakes have been helping anglers catch more bass with it's first-of-its-kind tapered ring design since 2005. The RattleSnake is extremely versatile and can literally be fished in any condition and rigged for almost any application.Rig it...

Lunker Log 5" Worm by Googan Squad

Designed by the Googan Squad in the early days of the squad, Lunkers, Jon B, Justin, and the rest of the gang put their heads together and put a Googan spin on the classic soft plastic stick bait. Pond, river, creek, and lake bass will fall victim to the...

Finesse TRD 2.75" ElaZtech Stick Bait by Z-Man

The Finesse TRD (The Real Deal) is designed specifially for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and easy-to-master, yet amazingly effective, presentation. While...

Double Ringer 4" Stick Bait by Zoom

The diminutive and subtle Double Ringer looks simple, and it is, but this ringed assassin is deadly on fish that want a quick darting action in a small package. Put it on a Carolina rig or a dropshot, or fish it weightless around grass, and when one side...

Centipede 4" Soft Stick Baits by Zoom

The Zoom Centipede is the ultimate Carolina-rigging dynamite, the finesse option that everyone else has unsuccessfully tried to copy. It looks like it shouldn’t have much action, but it darts and glides with a simple twitch of the rod. In addition...

Big TRD 4" ElaZtech Stick Bait by Z-Man

The 4" Big TRD (The Real Deal) is designed specifially for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and easy-to-master, yet amazingly effective, presentation. While...

Baby RattleSnake 3.75" Soft Stick Bait by GrandeBass

The Baby Rattlesnake is a perfect lure for pressured or finesse fishing situations. With its special ring design, its water vibration and releasing of air bubbles makes this a Big Bass bait as well.  With dozens of 10+ pound bass to its credit,...

AirTail Rattler 5" Soft Stick Bait by GrandeBass

The 5” AirTail Rattler may be one of the most innovative worm designs to come to market. Years in design and development, this product gives anglers multiple options with one lure. The AirTail chamber gives anglers a variety of options to adapt to...

Zero Sinking 5" Worms by Strike King

Greg Hackney's 3X Zero by Strike King is truly an incredible lure. Just put it in front of a bass and he is going to hit it. “You won’t “0” with a ZERO!” It is heavily salt impregnated for a fast sink rate and the...

Senko 5" Worms by Gary Yamamoto

The Senko is a staple in the fishing world. The original soft-plastic stickbait comes in sizes ranging from 3 inches up to 7, and it has become the #1 choice of anglers everywhere. “Iconic” is an understatement – the Senko has...

KVD Ocho 5" Worms by Strike King

The Ocho by Strike King is an 8-sided worm-style bait in the new Perfect Plastics division. Strike King's Perfect Plastics are the softest, saltiest plastic lures ever produced, and feature Strike King's Exclusive Coffee Scent! These baits contain the...

Senko 4" Worms by Gary Yamamoto

The Senko is a staple in the fishing world. The original soft-plastic stickbait has become the #1 choice of anglers everywhere. “Iconic” is an understatement – the Senko has spawned thousands of imposters, but nothing beats the original...

KVD Ocho 4" Worms by Strike King

The Ocho by Strike King is an 8-sided worm-style bait in the new Perfect Plastics division. Strike King's Perfect Plastics are the softest, saltiest plastic lures ever produced, and feature Strike King's Exclusive Coffee Scent! These baits contain the...

3" NED Worms by RoboWorm

Meet Roboworm's all new 3" NED Worm! Designed to be fished with a jig head for the popular "ned" rig technique. But this bait will do so much more. A true multi-purpose tool, this new design excels on the Ned Rig, Drop Shot, Wacky Rig, Weedless, Shakey...

Ven-Rig 3" Sling Series 1/8 oz Ned Rig Kit by Venom Lures

Venom's Salty Slings are the preferred choice over any other brand. Venom uses a larger grain salt keeping the bait soft but making it a lot more tear resistant. Combine that with their special scent and you have one of the most productive baits ever to...