Fishing

Caffeine Shad 4" Soft Jerkbait by Strike King

The Strike King Caffeine Shad has a unique bubble tail to give this topwater shad bait an action never seen before in a soft jerk bait. Use it weightless and twitch it for topwater bite and subsurface action. Fish the Caffeine Shad on a Carolina rig or...

Flick Shake 4.8" Worms by Jackall

Jackall engineers designed the Flick Shake Worm to deliver exceptional underwater action. Its unique curved shape creates a natural, lifelike squirming motion that effectively attracts fish. Salt-injected for added weight and infused with a live bait...

Straight Tail 4.5" Worms by RoboWorm

Roboworm Straight Tail Worms - Roboworm's flagship series. These are the worms that started it all, Roboworm's original straight tail worm. Computer, and robotic engineered precision hand poured style soft plastic worms featuring Roboworm's awesome...

Slug-Go 4.5" Soft Jerkbait by Lunker City Lures

The Slug-Go is the lure that started the soft stick bait revolution! Created by Herb Reed, the Slug-Go is precision balanced to produce the erratic, injured prey action that draws instinctive strikes from all predatory fish.

4.5" Flip-N-Tubes Coffee Tubes by Strike King

Strike King Coffee Tubes are scented with real coffee bean granules and coffee bean oil. This natural organic scent is incredibly attractive to fish. It causes them to hold onto the tube longer and masks human and plastic scents. Coffee granules give the...

FAT Straight Tail 4.5" Worms RoboWorm

Roboworm has done it again, taking plastic worms to the next level with the FAT Worm series. "Old School" FAT worms were a customer request for years. Well, here you go! Poured with Roboworm's precise computor guided machinery, this series features three...

360GT 4.5" Searchbait by Storm Lures

The 360GT Searchbait is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait, it allows you to cover more water, uncovering more fish. That is just the beginning. Once you locate fish, there’s no need...

360GT 3.5" Searchbait by Storm Lures

The 360GT Searchbait is the ultimate confidence lure that has been designed to fish anywhere by all skill levels. As a searchbait, it allows you to cover more water, uncovering more fish. That is just the beginning. Once you locate fish, there’s no need...

California 3/8 oz Swim Jig by Dirty Jigs Tackle

The California Swim Jig is more than just a twist on an old favorite. This jig combines all the benefits of a big swimbait with the fish-catching ability of a swim jig. The result is a jig that gets bit in a wide variety of conditions backed by a hook...

Hack Attack 3/8 oz Jig by Strike King

The Strike King Greg Hackney Hack Attack Jig was born to fish extremely heavy cover. The unique head design and heavy weed guard combine to help the Hack Attack Jig navigate in and out of cover easily. Built around an exclusive Gamakatsu black nickel...

Hack Attack 3/4 oz Jig by Strike King

The Strike King Greg Hackney Hack Attack Jig was born to fish extremely heavy cover. The unique head design and heavy weed guard combine to help the Hack Attack Jig navigate in and out of cover easily. Built around an exclusive Gamakatsu black nickel...

3/4 oz Blade Bait by Freedom Tackle

The most versatile Blade Bait on the market. The Freedom Blade Bait is a three in one tool to get the job done through all four seasons. The lure features multiple ways to rig the hooks to match your desired presentation. The most unique feature is the...

WildEye 3" Swim Shad by Storm Lures

The WildEye Swim Shad features a tough, yet soft outer body, to give it the feel that matches the life-like swimming action. Internal weights for ideal swimming action and long casting. Paired with a variety of colors and patterns with holographic...

3" NED Worms by RoboWorm

Meet Roboworm's all new 3" NED Worm! Designed to be fished with a jig head for the popular "ned" rig technique. But this bait will do so much more. A true multi-purpose tool, this new design excels on the Ned Rig, Drop Shot, Wacky Rig, Weedless, Shakey...

Alive Shad 3" Finesse Bait by RoboWorm

The Roboworm 3" Alive Shad is a great tool when a finesse application is required. The slender, minnow like body excels on a drop shot. Made with Roboworm's triple layer coloring and "Salt Release technology", this is a go to bait for Pro Staffer...

3.5" Coffee Tubes by Strike King

Strike King Coffee Tubes are scented with real coffee bean granules and coffee bean oil. This natural organic scent is incredibly attractive to fish. It causes them to hold onto the tube longer and masks human and plastic scents. Coffee granules give the...

2X Strong Round Bend Black Treble Hook by Gamakatsu

Planning to put a little more muscle on your fish? Gamakatsu's 2x Strong Round Bend Treble Hook was designed to handle hard-charging, hard fighting fish that test every piece of equipment you're using. The 2x Strong Round Bend Treble Hook is perfect for...

WildEye 2" Swim Shad by Storm Lures

The WildEye Swim Shad features a tough, yet soft outer body, to give it the feel that matches the life-like swimming action. Internal weights for ideal swimming action and long casting. Paired with a variety of colors and patterns with holographic...

2.75" Fat Coffee Tubes by Strike King

Like you, big bass love the smell of coffee in the morning. That makes the Strike King Coffee Fat Tube a natural choice when the fish need a wake-up call. Flavorful as ever, the Fat Tube has a shorter length than the top-selling original, while the...

Fin-S Fish 2.5" Soft Jerkbait by Lunker City Lures

If any artificial lure can mimic a baitfish better than the original Slug-Go, it's got to be the Fin-S Fish, with its thinner, deeper-bodied profile and forked tail. The Fin-S Fish has been part of the Lunker City line up since the mid-eighties. In...

12" Rip Cord Snubber by Dreamweaver

The Dreamweaver Rip Cord is a shock elimination system that protects your line from the impact of big bites. The braided plastic design absorbs the shock created when large fish hit your bait, reducing stress and wear on your line and tackle. Snubbers...

12" Dipsy Diver Snubbers by Luhr Jensen

In high-speed, high-tension trolling applications, hooks can be pulled from striking fish's mouths before a solid hookup can be achieved. The Dipsy Diver Snubber allows a fish to achieve a solid hold of a bait or lure before coming tight and effectively...

11" Paddle Flasher by Dreamweaver

In the beginning, dodgers and squids ruled the Great Lakes for Big Kings, but technology has evolved, relegating the dodger/squid an “Old School” technique. Great Lakes Anglers knew dodgers and traditional rotators could be effective, but...

Rage Thumper 10" Worms by Strike King

Even on a slow retrieve, Strike King's Rage Tail Rage Thumper Worm creates a rhythmic thump bass can't ignore. Use with the Rage Tail intact, or cut on the molded-in score line to double the tail's flickering action! Features: Rapid flicker rate thanks...