Yum

Dinger Worm 6" Stick Bait by Yum

The Dinger became an instant bass fishing classic lure. One of the most versatile soft plastics on the market, the YUM Dinger can be Texas, Carolina and wacky rigged, weighted or weightless, and...

YUMbrella Ultralight Multi-Lure Rig by Yum

The YUMbrella Ultralight is a downsized 5-wire YUMbrella rig. The YUMbrella Ultralight can be fished on any type of equipment and is terror on largemouth, smallmouth and spotted bass, crappie,...

YUMbrella Flash Mob 5-Wire Willow Blade Rig by Yum

More flash equals more fish. The YUMbrella Flash Mob 5-wire multi-bait rig has all of the features that made the YUMbrella the leader in the category - super tough stainless steel, heat treated...

YUMbrella Flash Mob Jr Willow Blade Rig by Yum

An ultralight version of our YUMbrella Flash Mob! Still have all of the features that made the YUMbrella the leader in the category - super tough stainless steel, heat treated wire, strong snaps...

Christie Craw 3.5" Creature Bait by Yum

When Elite pro Jason Christie was asked what he wanted in a flipping and pitching bait, this is what he brought - a compact craw that swims and flails on the drop to simulate a crawfish or a baitfish...

FF Sonar Minnow 3.25" Soft Jerkbait by Yum

Very seldom does a technique arise in the fishing world that completely changes the landscape of fishing. Forward facing sonar is this very technique, and not one angler knows it better than...

Ned Dinger 3" Stick Bait by Yum

Yum took the proven shape of the Dinger and shrank it to build out a Ned rig specific size. The body of the Ned Dinger features a stockier profile, but with an extra soft plastic formula that...

Dinger Worm 3" Stick Bait by Yum

The YUM Dinger was designed to be fished in a variety of ways. Texas rigged, wacky style and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like action that even...

Craw Chunk 3.25" Jig Trailer by Yum

The claws on a crawfish are always moving. Likewise, the claws on the YUM Craw Chunk are oversized yet thin, with thicker ribbed ends so they undulate with every movement of the rod or smallest...

Craw Chunk 2.75" Jig Trailer by Yum

The claws on a crawfish are always moving. Likewise, the claws on the YUM Craw Chunk are oversized yet thin, with thicker ribbed ends so they undulate with every movement of the rod or smallest...

Thump'N Dinger 6" Worms by Yum

A hard U-shaped tail lets the classic Dinger pull double duty as a regular Texas rig worm or a tremendous swimming worm. The Thump’n tail adds a panicky swimming action and produces a...

Swim'N Dinger 5" Worms by Yum

The Swim’n Dinger is a heavily salted, slow-sinking bait with a swimming-action paddle tail that swims with an exaggerated side-to-side action. The design of the Swim’n Dinger allows this...

YUMbrella Rig by Yum

The YUMbrella Rig is the most advanced multi-lure on the planet. This 7" Multi-Swimming 5-wire rig is part of the Bait School Technology phenomenon. Rig it with 5 jig heads and swimbaits to mimic a...

Dinger Worm 5" Stick Bait by Yum

The YUM Dinger was designed to be fished in a variety of ways. Texas rigged, wacky style and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like action that even...

Dinger Worm 4" Stick Bait by Yum

The YUM Dinger was designed to be fished in a variety of ways. Texas rigged, wacky style and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like action that even...