Swimbaits

The Option 5" Swimbait by 6th Sense Fishing

The Option from 6th Sense is built to give anglers exactly what the name promises—options. Designed with versatility in mind. What makes The Option unique is its interchangeable rigging system. The ultra-sharp treble hook can be secured on the...

PowerBait Chop Block 8" Swimbait by Berkley

The Berkley PowerBait® Chop Block: a glide bait so effective it seems almost unfair. Devised to halt bass in their tracks, this versatile soft glide mimics a variety of forage bases with its tall broad profile. The Chop Block is adept at generating...

PowerBait Chop Block 6" Swimbait by Berkley

The Berkley PowerBait® Chop Block: a glide bait so effective it seems almost unfair. Devised to halt bass in their tracks, this versatile soft glide mimics a variety of forage bases with its tall broad profile. The Chop Block is adept at generating...

3D Burbot Ribbontail 10" Swimbait by Savage Gear

Burbot “aka” Eelpout are a favorite target of large Musky and Pike. The Savage Gear 3D Burbot is the only 3D scanned version of this bait on the market. The hybrid line thru design lets the hooks dislodge from the bait while fighting fish so...

Final Copy 4.75" Weedless Pre-Rigged Swimbait by Strike King

The Strike King Final Copy Weedless Swimbait is the ultimate companion for anglers seeking durability, versatility, and performance. Crafted from extremely durable TPE material, this bait is built to last, enduring fish after fish without tearing or...

Hog Father Jr 7" Glide Bait by Strike King

The Hog Father Jr., built in partnership with Tater Hog Custom Lures to replicate the Original Hog Father design, sets a new standard for big swimbait fans. Measuring 7 inches in length, this versatile glide bait performs flawlessly across a range of...

Final Copy 4" Pre-Rigged Swimbait by Strike King

Strike King’s Final Copy Swimbait is an overachiever that boasts durability and versatility. The Final Copy has a magnetic, internal harness that is imbedded within the swimbait to ensure longevity and resistance to tears and rips in the soft...

Fiction Shad 4.3" Swimbait by 6th Sense Fishing

The Fiction Shad brings unmatched finesse and lifelike detail to the world of soft plastic baits. Designed for forward-facing sonar, its subtle baitfish profile and ultra-realistic 3D paint schemes make it an ideal choice for pressured fish in clear...

Fiction Shad 3.4" Swimbait by 6th Sense Fishing

The Fiction Shad brings unmatched finesse and lifelike detail to the world of soft plastic baits. Designed for forward-facing sonar, its subtle baitfish profile and ultra-realistic 3D paint schemes make it an ideal choice for pressured fish in clear...

Fiction Shad 2.8" Swimbait by 6th Sense Fishing

The Fiction Shad brings unmatched finesse and lifelike detail to the world of soft plastic baits. Designed for forward-facing sonar, its subtle baitfish profile and ultra-realistic 3D paint schemes make it an ideal choice for pressured fish in clear...

3D Soft Shine 7" Slow-Sinking Glide Bait by Savage Gear

Based on the scan of a real bait fish, the 3D LT Soft Shine Glide stands out with superb realistic details. The edible size and high arched body perfectly imitates a variety of bait fish that are on the menu for big bass! The jointed soft body glides...

3D Sucker X-Tail 9" Swimbait by Savage Gear

Savage Gear left no detail untouched in crafting this masterpiece of deception. The 3D Cross tail is a painstakingly accurate suckerfish replica, complete with lifelike profile and detailed photo print colors. As if the visual deception wasn't enough,...

3D Gizzard 10" Swimbait by Savage Gear

Shad are large baitfish targeted by a multitude of gamefish. The Savage Gear Gizzard Shad features an all new swinging treble hook harness that let anglers choose if they want the hook buried in the bait or swinging freely under the bait to make it...

Deviator Swim 140 Glide Bait by Savage Gear

On new water a good search lure can be a lifesaver. Enter the Deviator Swim and Jerk – a lure that can be cast long distances with either a spinning reel or baitcaster and features a wide gliding action on the retrieve that gives big flashes when...

4Play Pro 8" Swimbait by Savage Gear

A favorite of anglers that need to entice a fish to react, the 4Play Pro delivers an irresistible S-curve swimming action which excels at stop and go presentations. The 4Play will turn heads below and above the water. Features: PHP Colors Hard Abs Body...

4Play Pro 6.25" Swimbait by Savage Gear

A favorite of anglers that need to entice a fish to react, the 4Play Pro delivers an irresistible S-curve swimming action which excels at stop and go presentations. The 4Play will turn heads below and above the water. Features: PHP Colors Hard Abs Body...

4Play Pro 5" Swimbait by Savage Gear

A favorite of anglers that need to entice a fish to react, the 4Play Pro delivers an irresistible S-curve swimming action which excels at stop and go presentations. The 4Play will turn heads below and above the water. Features: PHP Colors Hard Abs Body...

PowerBait MaxScent 5.3" Flux-Gill by Berkley

Bred from the relentless pursuit of intertwining scent dispersion and technique driven shapes, the Berkley PowerBait MaxScent Flux-Gill combines profile, innovation, and versatility to dominate pressured waters and entice the weariest bass. Scent...

PowerBait MaxScent 3.5" Flux-Gill by Berkley

Bred from the relentless pursuit of intertwining scent dispersion and technique driven shapes, the Berkley PowerBait MaxScent Flux-Gill combines profile, innovation, and versatility to dominate pressured waters and entice the weariest bass. Scent...

LiveTarget Unrigged Sunfish 4.3" Swimbait

The bond between bass and panfish undergoes a transformative redefinition courtesy of the all-new LIVETARGET Sunfish with Injected Core Technology (ICT). Employing an advanced injection laminate process, ICT enriches the inner core with intricate,...

Haze-ST Minnow 3.4" Swimbait by Megabass

The Haze-ST is engineered to elevate strike responses from cruising, mid-column neutral fish—exhibiting refined action across the finesse spectrum from drop shots to mid-strolling. Designed for tournament pressure zones where career-defining bites...

Predator Kit 6" Pre-Rigged Swimbaits by Lunkerhunt

The Lunkerhunt Predator Kit is rigged and ready to catch those giant gamefish and toothy critters you love to chase! The Lunkerhunt Predator Kit comes with two action filled soft plastic swimbaits, one of them pre-rigged and ready to go right out of the...

Predator Kit 8" Pre-Rigged Swimbaits by Lunkerhunt

The Lunkerhunt Predator Kit is rigged and ready to catch those giant gamefish and toothy critters you love to chase! The Lunkerhunt Predator Kit comes with two action filled soft plastic swimbaits, one of them pre-rigged and ready to go right out of the...

Shaker 3.25" Swimbait by Lunker City Lures

The versatile Shaker's action is unique - instead of just wobbling the tail, common to such lures, the shaker features action that 'swims' the whole body in a side to side role as well as maximizing the thrashing of the specially designed Shaker tail...