Bio-Gill 4" Wake Bait by FishLab The Bio-Gill lineup consists of five individual families with swimbaits, wake baits, and glide baits as well as two families of soft swimbaits. Each family of baits has its own unique styling and incredibly lifelike looks and swimming action. The... $14.99 Choose Options
BBZ 6" Hard Swimbait by FishLab FishLab's award winning BBZ Hard Swimbait is a game-changer, the result of months of meticulous design and testing with input from top anglers. Crafted with intricate detail, the BBZ Hard Swimbait is engineered to lure in hungry gamefish from far... $19.99 Choose Options
BBZ 4.5" Hard Swimbait by FishLab FishLab's award winning BBZ Hard Swimbait is a game-changer, the result of months of meticulous design and testing with input from top anglers. Crafted with intricate detail, the BBZ Hard Swimbait is engineered to lure in hungry gamefish from far... $17.99 Choose Options
SlowFlow 3.8" Swimbait by Beast Coast The SlowFlow was developed to swim at extremely slow speeds with a kick and cadence different from the existing product options that are often used in this scenario. The SlowFlow will display its wide, lazy kick and body shimmy even when the bait has... $5.49 Choose Options
Posseidon 8" Swimbait by Chaos Tackle Posseidon 8 has been designed to the perfect length, weight, and balance to swim like no other paddle tail swim bait can. The Posseidons solid construction makes them more durable than any other soft plastic swim bait made. Posseidon can be fished... $27.99 Choose Options
FlipGill 3.8" Swimbait by 6th Sense Fishing The blend of a perfect bluegill profile with realistic elements has resulted in the FlipGill. The 3D eyes, gill plates, fins, and scale pattern create a lifelike appearance. Its 3.8-inch size presents fish with an irresistible, bite-sized meal. Designed... $6.99 Choose Options
Graph ShadZ 3/8 oz Pre-Rigged Swimbait by Z-Man Fishing Designed to reflect a vibrant sonar signal, appealing to challenging bass with its realistic profile. It's pre-rigged jig and ElaZtech softbait feature a line-through jighead and recessed line tie for a consistent, balanced presentation. The lure reaches... $6.99 Choose Options
HexTek Eko Shad 3" BaitFuel Swimbait by NetBait Tapered Beaver Tail Design for Subtle Action -Featuring a tapered beaver tail design, the Eko Shad creates a smooth, natural action with even the slightest twitch. This subtle movement perfectly mimics the erratic behavior of a distressed baitfish,... $5.99 Choose Options
Dropkick Shad 2.75" Swimbait by Great Lakes Finesse The perfect swimming action, neutral buoyancy, size, and durability make the Dropkick Shad the problem solver of the finesse swimbait category. This bait is extremely versatile, allowing it to be fished on a drop shot, on a jig head as a swimbait, or as... $6.99 Choose Options
Spectre Minnow 4" Mirage-X Finesse Bait by Nomad Design The Spectre Minnow is a Finesse paddle tail with superb wiggle along the body and head, with just enough roll to create flash from the Mirage-X foil system in the belly. Incredible action at super low or medium retrieve speeds. Constructed from super... $9.99 Choose Options
Spectre Minnow 3.25" Mirage-X Finesse Bait by Nomad Design The Spectre Minnow is a Finesse paddle tail with superb wiggle along the body and head, with just enough roll to create flash from the Mirage-X foil system in the belly. Incredible action at super low or medium retrieve speeds. Constructed from super... $9.99 Choose Options
Magdraft 5" Swimbait by Megabass Weighing in at 3/4oz and a snack-sized 5in, the Magdraft 5" swimbait delivers that irreplaceable head-shaking, tail-thumping action that captivates trophies around the world. With a medium-slow to medium-fast retrieve, the Magdraft’s tail kicks... $14.99 Sold Out
Shadtron LT 4.5" Slow Sinking Swimbait by Z-Man Fishing A true-to-nature shad profile swimbait, the Shadtron LT features a pioneering over/under line-through harness that allows for both top hook rigging with an included single hook or belly rigging with a treble hook (not included.) Propelled by a rounded,... $12.99 Choose Options
ChatterShad 3.5" ElazTech Bait by Z-Man Fishing An energetic ChatterBait trailer design, the slim baitfish-profile ChatterShad sports a broad, razor-thin fan tail that enables its authentic tail-flapping action—augmented by its soft ElaZtech composition and slender segmented baitfish body. The... $4.99 Choose Options
ChatterShad 4.5" ElazTech Bait by Z-Man Fishing An energetic ChatterBait trailer design, the slim baitfish-profile ChatterShad sports a broad, razor-thin fan tail that enables its authentic tail-flapping action—augmented by its soft ElaZtech composition and slender segmented baitfish body. The... $4.99 Choose Options
Drop KickerZ 3.5" Swimbait by Z-Man Fishing Slender, extra soft and built for vigorous yet subtle tail motion, the Z-Man Drop KickerZ is a sneaky little trick for forward-facing sonar applications as well as dropshot- or Ned rigging and hover strolling. The 10X Tough ElaZtech bait’s rounded,... $4.99 Choose Options
Graph ShadZ 1/4 oz Pre-Rigged Swimbait by Z-Man Fishing Designed to reflect a vibrant sonar signal, appealing to challenging bass with its realistic profile. It's pre-rigged jig and ElaZtech softbait feature a line-through jighead and recessed line tie for a consistent, balanced presentation. The lure reaches... $6.99 Choose Options
Mr. Crappie Teen-Zee Slabalicious 1.5" Swimbaits by Strike King Bringing all of the visual appeal and vibrating action of the original Slabalicious into a Teen-Zee size, the Mr. Crappie® Teen-Zee Slabalicious is the pint-sized powerhouse that you need on your boat deck. The paddle tail creates distinctive... $3.99 Choose Options
Daingerous 5" Loaded Shallow Swimbait by Bass Mafia The best swimbait on the market just got better with the all new 5" Loaded Daingerous Swimbait. Built with all the same details of the larger 6" and 7" versions, the 5" Loaded Daingerous Swimbait offers anglers the same great action in a smaller more... $12.99 Choose Options
Guppy 3.8" Swimbait by Googan Squad The all new Googan Baits Guppy 3.8" Swimbait is a premium designed soft bodied swimbait incorporating a proprietary line through hook design and built-in weedguard. The Guppy 3.8" also features enhanced details such as 3D gills and scales designed with... $9.99 Choose Options
Scuddle Bug 4" Swimbait by Googan Squad Introducing, the new Googan Baits Scuddle Bug Swimbait. This crawfish profile swimbait is the perfect replica of a fleeing crawfish. Built with lifelike matched details and incredible swimming action, fish won't be able to resist this imitation of one of... $9.99 Choose Options
CrushCity The Mayor 2.5" Swimbait by Rapala To lead CrushCity, you need to be dependable, adaptable and fearless, which is why the The Mayor is the perfect candidate to crush big bass. The Mayor is a swimbait you can leave tied on all season long to handle almost any situation on any body of water... $6.29 Reg. $4.99 - $6.29 Choose Options
CrushCity Mooch Minnow 3.5" Swimbait by Rapala The Mooch Minnow combines the best features of both a minnow-style bait and swimbait and seamlessly transitions from a jig head to a drop shot rig. Whether shaken, reeled, or dragged, this versatile lure consistently attracts bites and is proven to win... $6.49 Choose Options
Mr. Crappie Teen-Zee Tails 1.5" Swimbaits by Strike King Small in size but big in impact, Mr. Crappie Teen-Zee Tails are sure to lure in attention from curious crappie. The split tail design of the Teen-Zee Tails allows for individual movement of each fin to create hyper-realistic action in the water, while... $3.99 Choose Options
