Lures

Bitsy Bug 1/4 oz Mini Casting Jig by Strike King

Smallmouths love Strike King®'s Bitsy Bug® Mini Jigs! In addition to their downsized design, Bitsy Bug Mini Jigs feature premium silicone skirts and fiber weedguards. Inverted line tie on the upper part of head helps keep line from being frayed...

Big TRD 4" ElaZtech Stick Bait by Z-Man

The 4" Big TRD (The Real Deal) is designed specifially for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and easy-to-master, yet amazingly effective, presentation. While...

Big Salty Chunks 3.25" Jig Trailer by Zoom

When the bass demand a slightly bigger meal, or you need to slow down your rate of fall, thread a Big Salty Chunk on the back of your jig and hold on. It’s a time-tested and proven producer of big bass and winning tournament strings from coast to coast...

Bernie Micro Soft Plastic by 13 Fishing

The Bernie is a new style of soft baits that are 10 times tougher and last longer than the competition. Designed for panfish, this bait is infused with our Donkey Sauce proprietary formulation of amino acids and proteins that trigger feeding and...

BBZ-1 Rat 30 Swimbait by Spro

Size: Measures 6 1/2 inches (3 1/2-inch body and 3 1/4-inch custom articulating tail) Weight: 1/2 oz. Hooks: Gamakatsu # 6 treble hooks Depth: Floating Action: Deep thumping sound

BBZ-1 Rat 25 Swimbait by Spro

The BBZ-1 Rat 25 was designed by Pro Angler Bill Siemantel who has this to say about the Rat 25: "The importance of showing the fish something new is critical in fishing. Having the fish-catching capability and performance with size, action and...

Bass Stopper Magnum 3-Hook Weedless Pre-Rigged Worm by K&E Stopper Lures

The Magnum version of the BASS STOPPER worm, these large, fat, natural-looking anise scented worms are 6" in length and feature a hand-tied leader with 3 weedless hooks evenly spaced in the worm.

Bass Stopper Magnum 3-Hook Pre-Rigged Worm by K&E Stopper Lures

The Magnum version of the Bass Stopper worm with a larger profile, these large, fat, natural-looking anise scented worms are 6" in length and feature a hand-tied leader with 3 hooks evenly spaced in the worm.

Bass Stopper 3-Hook Weedless Pre-Rigged Worm by K&E Stopper Lures

The "Original" BASS STOPPER worm, these natural looking anise scented worms feature a hand-tied leader with 3 weedless hooks evenly spaced in the worm.

Bass Stopper 3-Hook Pre-Rigged Worm by K&E Stopper Lures

The "Original" BASS STOPPER worm, these natural looking anise scented worms feature a hand-tied leader with 3 hooks evenly spaced in the worm.

Bandito Bug 4" Creature Bait by Googan Baits

The Googan Baits Bandito Bug puts off an insane strike-enticing action the second it hits the water. Designed with a unique kicking action, the Bandito Bug gets its drawing power from the highly engineered flanges attached at the tips of each arm. This...

Bandit 200 Series 1/4 oz Crankbait

Bandit 200 crankbaits may be the best over-all crankbait for multiple species that you can have in your box. The 200 dives to almost 8 feet. This diving depth combined with the bait’s top-quality construction and wide array of color choices, make the 200...

Bandit 100 Series 1/4 oz Crankbait

Bandit 100 crankbaits feature a medium-width wiggle and super snag-deflection properties. The 100 Series dives to almost 5-feet on 10-lb line and weighs 1/4-ounce. The state-of-the-art molding, premium-grade plastics and wide array of color schemes make...

Baby Z-Too 3.5" Soft Jerkbait by Strike King

The Baby Z-Too by Strike King is a salt impregnated slow sinking jerkbait made with the revolutionary Elaztech material. These minnow shaped lures are tremendous fish catchers. The Baby Z-TOO is impregnated with salt to give it a slow sinking action. It...

Baby Torpedos X361 by Heddon Lures

The Heddon Torpedo has been the world's number one selling, top-producing topwater lure for generations. The Torpedo's aerodynamic shape, along with its balance and weight, allow anglers to cast them like a bullet. The Torpedo fishing lures create a wild...

Baby Rodent 3" KVD Perfect Plastic Baits by Strike King

Other than the big, meaty body, we don't know how these unique soft baits got their names. After all, the Strike King® KVD Perfect Plastics Rodent and Baby Rodent's waving legs and dual tail flaps suggest a different kind of critter altogether. But...

Baby RattleSnake 3.75" Soft Stick Bait by GrandeBass

The Baby Rattlesnake is a perfect lure for pressured or finesse fishing situations. With its special ring design, its water vibration and releasing of air bubbles makes this a Big Bass bait as well.  With dozens of 10+ pound bass to its credit,...

Baby D Stroyer 5" Creature Baits by Missile Baits

A downsized version of the original, the Missile Baits Baby D Stroyer delivers versatile, fish-catching performance that will find a home in every angler’s tackle box. Built around a beaver-inspired body, the Missile Baits Baby D Stroyer moves massive...

Baby Brush Hog 4" Creature Bait by Zoom

The most versatile creature bait on the market, this four inch package of dynamite has tails, wings and arms that wiggle with the slightest provocation, but a small body that’ll ease into the tightest crevices where big bass live and wait for their...

BAMF Finesse Micro Soft Plastic by 13 Fishing

The BAMF is a new style of soft baits that are 10 times tougher and last longer than the competition. Designed for panfish, this bait is infused with our Donkey Sauce proprietary formulation of amino acids and proteins that trigger feeding and aggression...

Azuma Shaker Z 5/8oz Lipless Crankbait by Profound Outdoors

Whether you rip it through grass, bounce it off rocks, or burn it in open water, the Azuma Shaker Z Lipless Crankbait delivers everything that anglers look for in a lipless crankbait. Built with a shad shaped body, the Shaker Z Lipless...

Azuma Popper Z Topwater Bait by Profound Outdoors

Delivering tried and true topwater performance, the Azuma Popper Z Popper is a simple to use topwater that no tackle box should be without. Built with a slightly larger body than most typical poppers, the Azuma Popper Z Popper is crafted with a wide...

Azuma Bray Z Suspending Jerkbait by Profound Outdoors

The Azuma Bray Z Suspending Jerkbait delivers a near perfect baitfish imitation that fish find hard to resist. Molded with a highly realistic shad shaped body profile, the Azuma Bray Z Suspending Jerkbait features a short bill that imparts a very erratic...

Arashi 7.5" Glide Bait by Storm Lures

After years of design, testing, adjustments and more testing, the Arashi® Glide Bait delivers a fine-tuned, consistent, stable glide action at every speed. Developed to sink slowly in a slight head down position, the Arashi Glide Bait responds to the...