Lures

Hybrid Hunter Jr. Crankbait by Strike King

The Hybrid Hunter features a fat-bodied, flat-sided shape with a unique “L-Shaped” 90-degree bill. Combined, these features create a hard thumping, exaggerated hunting action with an extremely loud rattle that causes fish to strike...

Hybrid Hunter Crankbait by Strike King

The Hybrid Hunter features a fat-bodied, flat-sided shape with a unique “L-Shaped” 90-degree bill. Combined, these features create a hard thumping, exaggerated hunting action with an extremely loud rattle that causes fish to strike with a...

ChatterBait 3/8 oz JackHammer Stealthblade Jig by Z-Man

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of the bladed jig. The driving force behind the patented new ChatterBait design, a clear...

ChatterBait 1/2 oz JackHammer Stealthblade Jig by Z-Man

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapter to the book of the bladed jig. The driving force behind the patented new ChatterBait design, a clear...

Mr. Walleye Willow Crawler Hauler by Northland Tackle

Built for speed trolling big, suspended walleyes­ on the Great Lakes and beyond. Rig with a live nightcrawler or IMPULSE nightcrawler and pull behind planer boards with dipsy divers, downriggers or snap weights. When trolled at crankbait speeds, twin...

Mimic Minnow 1/16 oz Fry by Northland Tackle

Fools a variety of gamefish including crappies, perch, walleyes and trout. Cast, jig or slow-troll on light spinning gear. Dart, glide and swim to maximize the “fleeing minnow” action of the realistic shad body and flat, dolphin-shaped...

Mimic Minnow 1/32 oz Fry by Northland Tackle

Fools a variety of gamefish including crappies, perch, walleyes and trout. Cast, jig or slow-troll on light spinning gear. Dart, glide and swim to maximize the “fleeing minnow” action of the realistic shad body and flat, dolphin-shaped...

Mini Quatro Tetrad Micro Soft Plastic by 13 Fishing

Bold soft baits crafted for the serious ice anglers; the Tetrad is what you want if you like to fish with high-finesse presentations. Unique actions, details and scent tempt strikes out of the wariest panfish and trout. Features: Ultra-fine HD...

Thumper 1/16 oz Crappie King by Northland Tackle

A killer for crappies, white bass and other panfish, plus bass, walleyes and trout. Flutter and swim over and around weeds, brush and stumps at a slow to moderate pace. A great choice in any conditions, but extremely effective in moderate to darkly...

Thumper 1/32 oz Crappie King by Northland Tackle

A killer for crappies, white bass and other panfish, plus bass, walleyes and trout. Flutter and swim over and around weeds, brush and stumps at a slow to moderate pace. A great choice in any conditions, but extremely effective in moderate to darkly...

Baitfish Spinner #4 Crawler Harness by Northland Tackle

A proven walleye producer. Hard-thumping, slow-turning Colorado blade produces maximum flash, sound and vibration to attract fish in all conditions. Rig with a live nightcrawler or soft-plastic IMPULSE Nightcrawler. “Holographic” finish...

Baitfish Spinner Rig by Northland Tackle

Proven in the tournament trenches for walleyes when the chips are down. Rig with a minnow, leech or nose-hooked nightcrawler. Indiana blade generates excellent flash and vibration, and excels at medium trolling speeds in fair to high-visibility...

Pro Walleye Float'N Harness #4 Blade by Northland Tackle

A top option for walleyes. Cork float keeps spinner and bait from falling to bottom at slow speeds. Ideal over short grass or snaggy bottoms. Rig with a live nightcrawler for traditional trolling or “snake-rig” a soft-plastic for a zigzag...

Pro Walleye Crawler Harness #3 Blade by Northland Tackle

Proven deadly for trolling up walleyes. Rig with a live nightcrawler for traditional trolling or “snake-rig” a soft-plastic in a slightly curved manner so the bait zigzags through the water at faster trolling speeds. Optically brightened UV...

Baitfish Float'N Spin by Northland Tackle

Deadly on walleyes, bass and other gamefish. Choose this rig to target off-bottom, suspended fish. The buoyant cylinder float lifts the rig over weeds, moss, logs and rocks. Troll at medium speeds to maximize the Indiana blade’s flash and vibration...

Baitfish Spinner #3 Crawler Harness by Northland Tackle

A proven walleye producer. Hard-thumping, slow-turning Colorado blade produces maximum flash, sound and vibration to attract fish in all conditions. Rig with a live nightcrawler or soft-plastic IMPULSE® Nightcrawler. “Holographic” finish...

Butterfly #2 Blade Harness by Northland Tackle

Consistently catches walleyes, jumbo perch and other gamefish. Excels when rigged with a nightcrawler or artificial IMPULSE® Nightcrawler, but don’t overlook a live leech; hook the leech’s head on the front hook and its tail on the...

Bionic Bucktail 2 oz Jig by Northland Tackle

Lethal for trophy northern pike, muskies, lake trout, striped bass and other large predators. “Double tie-eye” attachment points boost versatility, making this a great jig for casting and trolling over shallow cover or along weedlines and...

Kreature 4" Creature Bait by Gary Yamamoto

The 4" Kreature bait by Gary Yamamoto is the perfect bait for flipping and pitching. The bait features many appendages that push water as it sinks, the slim body of the bait allows for easy removal out of thick cover. Designed to attract fish from a...

Flappin Hog 3.75" Creature Bait by Gary Yamamoto

The Gary Yamamoto Flappin Hog is the original creature bait for flipping heavy cover. Designed with 8 appendages, the flappin hog puts off serious vibration that attracts bass into a feeding frenzy. The Flappin Hog is perfect for texas rigging, jig...

Super Grub 5" Single Tail Grub by Gary Yamamoto

The Single Tail Grub is a Yamamoto staple and covers the gamut of potential applications. Whether you fish it alone or as a trailer, this plastic has a proven record of success. This size provides the subtleness that finnicky fish desire, or can beef...

Firecracker 3/8 oz Buzz Bait by Jackall

The Jackall FIRECRACKER, is a buzz bait that makes big cracking sounds on top of the water. The two props are designed to hit each other, making big cracking sounds and strong shock waves. These cracking sounds and shock waves will reverberate around the...

Pointer 78 3" Jerkbait by Lucky Craft

The POINTER has been designed with a very low center of gravity through the use of special brass weights. The low center of balance causes the lure to wobble and vibrate whenever the retrieving motion is stopped. The POINTER will suspend 4 -5 feet deep...

Grassmaster 3/8 oz Weed Jig by All-Terrain Tackle

Do you fish heavy weeds, grass mats or hydrilla? Or is it hyacinths, lily pads, bulrushes and milfoil? Wherever you have bass using weeds for cover you can fish the Grassmaster Weed Jig. The Grassmaster is built on a super-sharp and 2X strong hook for...