Lures

Rattle Toad 2.75" Topwater Frog by Fishlab

FishLab's Rattle Toad frogs are the perfect tool to bring your top-water game up a notch. Every bait is designed with an oversized rattle chamber that lays flat on water, drawing hungry bass from far and wide in three sizes: 2¼", 2¾" or...

Bio-Gill 5" Swimbait by FishLab

The Bio-Gill lineup consists of five individual families with swimbaits, wake baits, and glide baits as well as two families of soft swimbaits. Each family of baits has its own unique styling and incredibly lifelike looks and swimming action. The...

Bio-Gill 4" Swimbait by FishLab

The Bio-Gill lineup consists of five individual families with swimbaits, wake baits, and glide baits as well as two families of soft swimbaits. Each family of baits has its own unique styling and incredibly lifelike looks and swimming action. The...

Lindy Old Guide's Secret Drift Rigs

The Lindy Old Guide's Secret Drift Rig is perfect for drifting when searching for Walleye. The Walleye Drift Rig features #5 Indiana blades, faceted 6mm beads and #4 & #6 gold hooks.

Lindy Floating Rig Crawler Harness

For off-bottom or suspended walleyes, the Lindy Floating Rig rises to the occasion. Move the adjustable high-vis float up or down the snell to hold bait off bottom, from a few inches to the length of the snell! Helps keep bait visible and unsnagged above...

One Knocker Spook by Heddon Lures

Heddon One Knocker Spook fishing lure thumps bass with a sound like no other topwater bait. Walk-the-dog and rattle to bring fish in from long distances.The One Knocker thumps bass with a sound like no other topwater bait. The single tungsten rattle...

Rattlin' Spook 4-1/2" Topwater Bait by Heddon Lures

The Heddon Rattlin' Spook adds tremendous sound to your dog walking. The rattle chamber contains tungsten BB's which amplifies and intensifies the sounds of panicked and fleeing baitfish. This unique sound chamber also makes it easier to produce smooth...

Realis SpinBait 100 Spybaiting Jerkbait by Duo

The Realis SPINBAIT is the vehicle for Spybaiting, one of the fastest growing finesse techniques in fishing. And the Realis SPINBAIT 100 is DUO`s largest vehicle in the range. Imitating mature bait fish, this bait was created for bait casting anglers...

Flicker Minnow FFMN11D 11cm HD Flash Jerkbait by Berkley

Berkley Flicker Minnows are pro designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line of minnow baits that dive deep with maximum flash and tail action. The Flicker Minnow body design,...

Flicker Minnow FFMN9D 9cm HD Flash Jerkbait by Berkley

Berkley Flicker Minnows are pro designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line of minnow baits that dive deep with maximum flash and tail action. The Flicker Minnow body design,...

Flicker Shad FFSH7M 7cm HD Flash Crankbait by Berkley

Berkley has worked with the Pros to design Flicker Shads to match the size, profile and dive depth of a real shad. The unique action creates a "Flicker" that imitates a fleeing baitfish. Weight transfer allows for bullet-like casts.  Features: Pro...

Flicker Shad FFSH5M 5cm HD Flash Crankbait by Berkley

Berkley has worked with the Pros to design Flicker Shads to match the size, profile and dive depth of a real shad. The unique action creates a "Flicker" that imitates a fleeing baitfish. Weight transfer allows for bullet-like casts.  Features: Pro...

Realis Spinbait 72 Alpha Spybaiting Jerkbait by Duo

It has arrived! The Realis Spinbait 72 also known as Alpha! Viewing upon this beast you will grab your attention to detail. Immediately you will note the meatier profile. It was specifically selected to give anglers a unique and powerful bait...

Suspending Rattlin' Rogue 4-1/2" Jerkbait ASDRB12 by Smithwick

The Smithwick Suspending Rattlin’ Rogue is the jerkbait all other slender minnow lures look up to. For more than 30 years the Rogue has been the go-to lure for early spring bass, and for trolling up trophy walleyes any time of year. The Smithwick...

Lunker Grubs 5" by Kalin's

The tradition continues with the Kalin's Lunker grubs. Precise, proven design provides maximum action at ultra-slow speed, the hallmark of all Kalin's baits, whether you are fishing for quarter-pound panfish or 300 lb halibut. Formula remains super soft,...

Lunker Grubs 3" by Kalin's

The tradition continues with the Kalin's Lunker grubs. Precise, proven design provides maximum action at ultra-slow speed, the hallmark of all Kalin's baits, whether you are fishing for quarter-pound panfish or 300 lb halibut. Formula remains super soft,...

Long A B15A 4.5" Jerkbait by Bomber

The Bomber Long A is a legendary slender minnow jerkbait made for twitching for bass and trolling/casting for big walleyes, salmon and other gamefish. The Long A mimics a minnow’s lifelike swimming action when trolled or retrieved at a constant...

Tour Grade 3/8 oz Double Willow Spinnerbait by Strike King

All new head design allowing it to be more effective in cover. Light wire frame helping produce maximum vibration, paired with pro designed, hand tied skirt.  Our most premium spinnerbait yet Double Willow Blade TGSB38WW

Tour Grade 1/2 oz Double Willow Spinnerbait by Strike King

All new head design allowing it to be more effective in cover. Light wire frame helping produce maximum vibration, paired with pro designed, hand tied skirt.  Our most premium spinnerbait yet Double Willow Blade TGSB12WW

Tour Grade 3/16 oz Weedless Ned Rig Head by Strike King

Featuring a unique head shape that makes almost any lure stand up and a sickle-type hook with wire keeper and weed guard.

Tour Grade 1/8 oz Weedless Ned Rig Head by Strike King

Featuring a unique head shape that makes almost any lure stand up and a sickle-type hook with wire keeper and weed guard.

Tour Grade 1/16 oz Weedless Ned Rig Head by Strike King

Featuring a unique head shape that makes almost any lure stand up and a sickle-type hook with wire keeper and weed guard.

Rage 2.75" Ned Craw by Strike King

The Rage Tail® series' unique and exclusive tail design is engineered like no other soft plastic bait. Each is designed with a spe- cific purpose and uses customized hi-grade plastics for superior action. You won't believe the splash, noise or action...

KVD 1.5 Hard Knock Square Bill Crankbait by Strike King

Designed to the exact specifications of angling legend Kevin VanDam. Perfect for shallow water, power fishing. The squarebill design and unique “hunting” action will constantly "wander" with erratic movement, while still running true. It also...