Lures

May Bug Bait Jar by Lunkerhunt

Infused with scent, Lunkerhunt Bait Jars™ excel where live bait falls short. Lunkerhunt Bait Jar™ Lures feature a special technology that makes them more durable than other baits or soft plastics. Bait Jar Lures will not dry out in the sun...

Gambit 4.5" Swimbait by Lunkerhunt

The Lunkerhunt Gambit Swimbait is designed to catch both saltwater and freshwater gamefish species. Its premium finish mimics a wide range of baitfish species, while the weedless hollow-body design allows it to run true around cover as well as in open...

Big Eye Tail Spin 3/8 oz Jigging Bait by Lunkerhunt

You’ll look just as shocked when you see everything this little guy has to offer! Glow-in-the-dark patterns, an enticingly bladed tail, sharp heavy-weighted short shank hooks, and a pair of thunderstruck wide eyes that bring everything together...

Death Jigs 3/4 oz Rig by Walleye Nation Creations

The Walleye Nation Creations Death Jigs' irresistible live-bait action converts more looks into hooksets when trolled and drifted. It’s your bottom bouncer and harness in one with a baitfish profile and jig bite feel. Perfect for fishing just off...

1/2 oz Blade Bait by Freedom Tackle

The most versatile Blade Bait on the market. The Freedom Blade Bait is a three in one tool to get the job done through all four seasons. The lure features multiple ways to rig the hooks to match your desired presentation. The most unique feature is the...

SV-3 3/8 oz Double Willow Spinnerbaits by Megabass

The SV-3 distills thirty-three years of spinnerbait design to end the debate once and for all. Crafted for victory in the toughest fields, the SV-3 draws inspiration from the legendary V-3, which earned its place in history as one of the pioneers in...

SV-3 1/2 oz Double Willow Spinnerbaits by Megabass

The SV-3 distills thirty-three years of spinnerbait design to end the debate once and for all. Crafted for victory in the toughest fields, the SV-3 draws inspiration from the legendary V-3, which earned its place in history as one of the pioneers in...

Jamaica Boa 1/2 oz Buzzbait by Megabass

A heavyweight contender in a crowded field, JAMAICA BOA delivers explosive performance that cannot be ignored. The patented MANTA PROP converts water flow to flash, vibration, and sonic force with a fearsome power akin to a turbine engine, making easy...

Craw Chunk 3.25" Jig Trailer by Yum

The claws on a crawfish are always moving. Likewise, the claws on the YUM Craw Chunk are oversized yet thin, with thicker ribbed ends so they undulate with every movement of the rod or smallest breath of current. They're attached to a realistic, meaty...

Craw Chunk 2.75" Jig Trailer by Yum

The claws on a crawfish are always moving. Likewise, the claws on the YUM Craw Chunk are oversized yet thin, with thicker ribbed ends so they undulate with every movement of the rod or smallest breath of current. They're attached to a realistic, meaty...

Rerange 110MR Jerkbait by Jackall

The Jackall Rerange features the TG Zero Friction weight transfer system that shifts 20% of the lure's weight during the cast. The weights of the TG Zero Friction system are fluororesin coated to allow for the weights to move smoothly through the lure...

Gantarel Jr. 5" Swimbait by Jackall

Smaller than its big brother, but just as lethal, the Jackall Gantarel Jr. delivers all of the innovative features and lifelike detailing as the original - now in a downsized package that appeals to fish of all sizes. Segmented S-shaped swimming action...

Pulsator Depth Finder Metal Flake 1 oz Spinnerbaits by Nichols Lures

The Nichols Lures 1oz Depth Finder probes the deepest areas of the lake where giant bass live. Made with size 4 and 6 Willows, it is sure to grab the attention of even the wariest ledge fish. The Nichols Lures patented Toothpick Keeper Collar along the...

Pulsator Metal Flake 3/8 oz Spinnerbaits by Nichols Lures

Nichols Metal Flake Spinnerbaits feature patented, tapered hand-painted double willow blades, creating a new era in spinnerbaits by maximizing vibration and sound like no other conventional blade. The 3-D Metal Flake Blades create a unique pulsating...

Pulsator Metal Flake 1/2 oz Spinnerbaits by Nichols Lures

Nichols Metal Flake Spinnerbaits feature patented, tapered hand-painted double willow blades, creating a new era in spinnerbaits by maximizing vibration and sound like no other conventional blade. The 3-D Metal Flake Blades create a unique pulsating...

WNC Reaper 4.5" Jerkbait by Walleye Nation Creations

Troll your way to more and bigger fish with the “WNC Reaper” from Walleye Nation Creations. With its baitfish profile, strong Size 4 hooks, enticing wobbling action, and loud rattles to call fish in from a distance, it’s the next item...

The Original Wyandotte Worm by Wyandotte Lure

The Original Wyandotte Worm, manufactured in metro Detroit and well-known for landing limits of walleye in the Detroit River.  These worms are gaining popularity nationwide as anglers are discovering that these tried-and-true baits catch fish! 10...

Vault 65 3/4 oz. Blade Bait by Damiki Tackle

The Vault is a tiny blade – vibration bait – great for targeting bass, as well as various other fish species.Excellent for ripping through baitfish in cold water, it accurately mimics a variety of forage species with its unique vibrating...

Vault 48 3/8 oz. Blade Bait by Damiki Tackle

The Vault is a tiny blade – vibration bait – great for targeting bass, as well as various other fish species.Excellent for ripping through baitfish in cold water, it accurately mimics a variety of forage species with its unique vibrating...

Pro-Cure 12 oz Bait Cure

Developed by professional river guides to produce the best fish-catching eggs you've ever used. Eggs store indefinitely in the freezer without freezer burn or drying out. Can be defrosted and refrozen time after time. Will store refrigerated for months...

Bait Sac Floaters by Atlas-Mike's

Atlas Mike’s Bait Sac Floaters help you stay in the strike zone! Freshly spawned fish eggs are a natural and abundant food source for trout and salmon. In nature they float downstream where fish just wait for them to get within striking distance...

Spawn Net 4"x16' Rolls by Atlas-Mike's

Atlas Mike’s Spawn Net 4" x 16′ Roll:  Super-soft nylon netting, Atlas Mike’s Spawn Net is great for making sacs of all types of bait; single eggs, clusters, liver or any forms of soft or cut bait. Bait stays on hook better. Ideal...

Spawn Net 4" Pre-Cut Squares by Atlas-Mike's

Atlas Mike’s Spawn Net 4″ Squares: Super-soft nylon netting, Atlas Mike’s Spawn Net is great for making sacs of all types of bait; single eggs, clusters, liver or any forms of soft or cut bait. Bait stays on hook better. Ideal for...

Glo Mallows Trout Bait by Atlas-Mike's

Mike’s Glo Mallows are specially treated and scented to attract trout. They are easy to use and can be fished alone or in combination with other baits like salmon eggs or nightcrawlers. In addition to attracting trout, mallows float bait off the...