Lures

Denny Brauer 1/4 oz Baby Structure Jig by Strike King

One of the biggest obstacles to fishing structure is hang-ups. The design of Strike King®'s Denny Brauer Structure Jig aims at reducing hang-ups and increasing your hookups. A special Owner 2X strong Cutting Point® hook has a zero degree line...

Denny Brauer 1/2 oz Structure Jig by Strike King

The design of Strike King's Denny Brauer Structure Jig and the NEW Baby Structure Jig is to increase the hook-up ratio and decrease the tendency to hang up, versus traditional jigs used for structure fishing. The special Owner 2X Strong Cutting Point...

Buzz Plug G905 (1 oz, 2-7/8") by Arbogast

Imagine stopping your buzzbait right next to that stump and letting it float there, then twitching and shaking it to entice a big bass to strike. Or, how about retrieving your buzzbait with slow twitches and subtle movements when fish are especially...

Bottom Dweller 3/4 oz Deep Water Spinnerbait by Strike King

The Bottom Dweller is designed to be the perfect deep water spinnerbait. Extra weight is added to the hook shank to help get it down and "keel" it to run best and track better when it comes in contact with the bottom. The Bottom Dweller also uses the...

Bottom Dweller 1 oz Deep Water Spinnerbait by Strike King

The Bottom Dweller is designed to be the perfect deep water spinnerbait. Extra weight is added to the hook shank to help get it down and "keel" it to run best and track better when it comes in contact with the bottom. The Bottom Dweller also uses the...

Bleeding 3/8 oz Elite Buzzbait by Strike King

The Bleeding Elite buzzbait features holes in the blades to create a gurgle type noise and leave a bubble trail on the surface. The exclusive grass cone keeps the blade clear of obstructions. Features: Blade with holes Exclusive grass cone Weight: 3/8...

Bleeding Mini-King 1/8 oz Spinnerbait by Strike King

Ensure you’re fully prepared to reel ‘em in on your next fishing excursion with the Strike King Bleeding Bait Mini King Spinnerbait. Whether you’re a beginner, intermediate, or advanced fisherman, it’s essential that you are...

Bladed Tour Grade Titanium Umbrella Rig by Strike King

Rain or shine, this is the umbrella you need on the boat. Tie on the new Tour Grade Umbrella Rig to target those early season pre-spawners and aggressive post-spawn schooling fish. Strike King’s Tour Grade Titanium Umbrella Rig is a better rig...

Blade Minnow 4.5" Swimbait by Strike King

The Strike King KVD Perfect Plastics Blade Minnow started out to be a great trailer. It ended up as a great all-around bait! This swimbait-style bait has an impressive action and profile that fish find irresistible. A segmented body and slender...

Bitsy Minnow 1.25" Mini Crankbait by Strike King

Bitsy Minnows are absolutely irresistible to fish. Their reflective eyes and unique swimming action attract trout, bass, crappies and other panfish. If you really just want to catch something, tie one on and add some fun to your fishing trip! An awesome...

Bitsy Flip 3/8 oz Mini Jig by Strike King

Meet the Bitsy Flip by Strike King. Some avid fans of the Bitsy Bug asked for a jig with a beefier hook so they can throw it into heavy cover with big line. Strike King’s team has come up with the answer —the Bitsy Flip. It’s a Bitsy...

Bitsy Flip 1/4 oz Mini Jig by Strike King

Meet the Bitsy Flilp by Strike King. Some avid fans of the Bitsy Bug asked for a jig with a beefier hook so they can throw it into heavy cover with big line. Strike King’s team has come up with the answer —the Bitsy Flip. It’s a Bitsy Bug with a bigger,...

Bitsy Bug 3/16 oz Mini Casting Jig by Strike King

Smallmouths love Strike King's Bitsy Bug Mini Jigs! In addition to their downsized design, Bitsy Bug Mini Jigs feature premium silicone skirts and fiber weedguards. Inverted line tie on the upper part of head helps keep line from being frayed on rocks...

Bitsy Bug 1/8 oz Mini Casting Jig by Strike King

Smallmouths love Strike King's Bitsy Bug Mini Jigs! In addition to their downsized design, Bitsy Bug Mini Jigs feature premium silicone skirts and fiber weedguards. Inverted line tie on the upper part of head helps keep line from being frayed on rocks...

Bitsy Bug 1/4 oz Mini Casting Jig by Strike King

Smallmouths love Strike King's Bitsy Bug Mini Jigs! In addition to their downsized design, Bitsy Bug Mini Jigs feature premium silicone skirts and fiber weedguards. Inverted line tie on the upper part of head helps keep line from being frayed on rocks...

Baby Z-Too 3.5" Soft Jerkbait by Strike King

The Baby Z-Too by Strike King is a salt impregnated slow sinking jerkbait made with the revolutionary Elaztech material. These minnow shaped lures are tremendous fish catchers. The Baby Z-TOO is impregnated with salt to give it a slow sinking action. It...

Baby Rodent 3" KVD Perfect Plastic Baits by Strike King

The Strike King Rodent is a heavy cover fishing dream. Designed to make a major disturbance under the water, the Rodent searches out the big ones. The Rodents bubble tipped appendages and soft plastic tails have incredible action in the water. The...

Zero Sinking 5" Worms by Strike King

Heavily salt impregnated for a fast sink rate and the flexibility and flotation properties of the plastic material gives it more action than similar baits on the market. The “Zero” is also more durable than other plastic baits enabling you to...

KVD Ocho 5" Worms by Strike King

The Strike King Ocho soft plastic stickbaits are the real deal. The Ocho's unique 8-sided design allows the bait to undulate, especially on the fall. Rigged weightless and pitched around cover or rigged on a Carolina rig and pulled through the depths of...

KVD Finesse 5" Worms by Strike King

The Strike King KVD Finesse Worm features a beveled tail design for great shaky head action and wacky and weightless rigging. Strike King’s Perfect Plastics are the softest, saltiest plastic lures ever produced and feature Strike King’s...

KVD Fat Baby Finesse 5" Worms by Strike King

The Strike King KVD Perfect Plastics Fat Baby Finesse Worm is the softest, saltiest plastic ever produced, and even better, features Strike King's exclusive Coffee Scent technology. Coffee adds to the appeal, as it masks human scent and oils. Together...

Caffeine Shad 5" Soft Jerkbait by Strike King

The Strike King Caffeine Shad has a unique bubble tail to give this topwater shad bait an action never seen before in a soft jerk bait. Use it weightless and twitch it for topwater bite and subsurface action. Fish the Caffeine Shad on a Carolina rig or...

Sexy 4" Spoons by Strike King

The Strike King Sexy Spoon is here and is large and in charge. Spoon fishing is nothing new to many fisherman but now it's quickly become a valuable tool for fishing deep structure. The Sexy Spoon is designed to emulate a dying baitfish, the flash,...

KVD Ocho 4" Worms by Strike King

The new Strike King Ocho soft plastic stickbaits are the real deal. The Ocho's unique 8 sided design allows the bait to undulate, especially on the fall. Rigged weightless and pitched around cover or rigged on a Carolina rig and pulled through the depths...