Lures

RaZor ShadZ 4.5" Soft Plastic Jerkbait by Z-Man

Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile, the RaZor ShadZ pulls double duty as a first-of-its-kind floating/diving soft pastic jerkbait and the perfect bladed swim jig trailer to...

Project Z ChatterBait 3/8 oz Bladed Jig by Z-Man

Fueled by the wants, needs, and recommendations of avid anglers the world over, the Project Z ChatterBait is Z-Man's top-of-the-line bladed swim jig, taking the proven versatility and fish-catching performance of The Original ChatterBait to an entirely...

Project Z ChatterBait 1/2 oz Bladed Jig by Z-Man

Fueled by the wants, needs, and recommendations of avid anglers the world over, the Project Z ChatterBait is Z-Man's top-of-the-line bladed swim jig, taking the proven versatility and fish-catching performance of The Original ChatterBait to an entirely...

Project Z ChatterBait 1 oz Bladed Jig by Z-Man

Fueled by the wants, needs, and recommendations of avid bass anglers, the Made in the USA Project Z ChatterBait takes the proven versatility and fish-catching performance of the Original ChatterBait to an entirely new level! A streamlined head design...

Power Finesse ShroomZ 1/6oz Jig Heads by Z-Man

Developed with Z-Man's proven mushroom-shaped head that makes the Finesse ShroomZ™ so deadly, the Power Finesse ShroomZ is a beefed up version that better handles larger baits and bigger fish, thanks namely to its heavy duty, forged 3/0 black nickel hook...

Power Finesse ShroomZ 1/5oz Jig Heads by Z-Man

Developed with Z-Man's proven mushroom-shaped head that makes the Finesse ShroomZ™ so deadly, the Power Finesse ShroomZ is a beefed up version that better handles larger baits and bigger fish, thanks namely to its heavy duty, forged 3/0 black nickel hook...

Power Finesse ShroomZ 1/10oz Jig Heads by Z-Man

Developed with Z-Man's proven mushroom-shaped head that makes the Finesse ShroomZ™ so deadly, the Power Finesse ShroomZ is a beefed up version that better handles larger baits and bigger fish, thanks namely to its heavy duty, forged 3/0 black nickel hook...

Paralyzer Finesse Micro Soft Plastic by 13 Fishing

The Paralyzer is a new style of soft baits that are 10 times tougher and last longer than the competition. Designed for panfish, this bait is infused with our Donkey Sauce proprietary formulation of amino acids and proteins that trigger feeding and...

Palmetto BugZ 4" Creature Bait by Z-Man

Ideal for heavy cover applications like flipping, pitching, and punching, the Palmetto BugZ'streamlined design allows it to slide through cover easily, while its ringed 4" body results in added vibration and a softer feel. Best of all, its...

Jeffrey Finesse Micro Soft Plastic by 13 Fishing

Bold soft baits crafted for the serious ice anglers; Jeffrey is what you want if you like to fish with high-finesse presentations. Unique actions, details and scent tempt strikes out of the wariest panfish and trout.   Features: Ultra-fine HD...

Hard Leg FrogZ ElaZtech Bait by Z-Man

Topwater fishing fanatics, rejoice! Z-Man's dynamic Hard Leg FrogZ produce a lively, paddle foot swimming action. Extremely buoyant - floating even when rigged with the largest of magnum-sized hooks - this 4" super amphibian is virtually indestructible...

Finesse Weedless ShroomZ 1/6 oz Jig Heads by Z-Man

A weedless version of our popular Finesse ShroomZ jighead, the Finesse ShroomZ Weedless features a double stainless multi-strand wire weedguard that makes it possible to employ Midwest Finesse tactics around grass, brush, and laydowns without constant...

Finesse Weedless ShroomZ 1/5 oz Jig Heads by Z-Man

A weedless version of our popular Finesse ShroomZ jighead, the Finesse ShroomZ Weedless features a double stainless multi-strand wire weedguard that makes it possible to employ Midwest Finesse tactics around grass, brush, and laydowns without constant...

Finesse Weedless ShroomZ 1/10 oz Jig Heads by Z-Man

A weedless version of our popular Finesse ShroomZ jighead, the Finesse ShroomZ Weedless features a double stainless multi-strand wire weedguard that makes it possible to employ Midwest Finesse tactics around grass, brush, and laydowns without constant...

Finesse TRD 2.75" ElaZtech Stick Bait by Z-Man

The Finesse TRD (The Real Deal) is designed specifially for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has been gaining momentum nationwide as a subtle and easy-to-master, yet amazingly effective, presentation. While...

Finesse ShroomZ 1/6 oz Jig Heads by Z-Man

Designed to be paired with the Finesse TRD, Finesse ShadZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead sport a custom wire keeper welded onto the hook shank that not only makes rigging a breeze, but holds ElaZtech baits...

Finesse ShroomZ 1/5 oz Jig Heads by Z-Man

Designed to be paired with the Finesse TRD, Finesse ShadZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead sport a custom wire keeper welded onto the hook shank that not only makes rigging a breeze, but holds ElaZtech baits...

Finesse ShroomZ 1/15 oz Jig Heads by Z-Man

Designed to be paired with the Finesse TRD, Finesse ShadZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead sport a custom wire keeper welded onto the hook shank that not only makes rigging a breeze, but holds ElaZtech baits...

Finesse ShroomZ 1/10 oz Jig Heads by Z-Man

Designed to be paired with the Finesse TRD, Finesse ShadZ, or Hula StickZ to create the perfect Ned Rig, the Finesse ShroomZ jighead sport a custom wire keeper welded onto the hook shank that not only makes rigging a breeze, but holds ElaZtech baits...

Finesse BulletZ 1/6 oz Jig Heads by Z-Man

When the going gets tough, the tough go to the Ned Rig; however, traditional mushroom-shaped jigheads associated with this ultra-finesse technique are far from ideal for fishing in snaggy areas like around grass, weeds, brush, and laydowns. Enter the...

Finesse BulletZ 1/5 oz Jig Heads by Z-Man

When the going gets tough, the tough go to the Ned Rig; however, traditional mushroom-shaped jigheads associated with this ultra-finesse technique are far from ideal for fishing in snaggy areas like around grass, weeds, brush, and laydowns. Enter the...

Finesse BulletZ 1/15 oz Jig Heads by Z-Man

When the going gets tough, the tough go to the Ned Rig; however, traditional mushroom-shaped jigheads associated with this ultra-finesse technique are far from ideal for fishing in snaggy areas like around grass, weeds, brush, and laydowns. Enter the...

Finesse BulletZ 1/10 oz Jig Heads by Z-Man

When the going gets tough, the tough go to the Ned Rig; however, traditional mushroom-shaped jigheads associated with this ultra-finesse technique are far from ideal for fishing in snaggy areas like around grass, weeds, brush, and laydowns. Enter the...

EZ TubeZ 4" Elaztech Tube by Z-Man

Due to overwhelming customer demand, the super-effective tube profile is now available in our proprietary 10X Tough ElaZtech® material. Ideal for smallmouth fishing on northern lakes, skipping beneath mangroves for finicky snook in the Everglades, and...