Lures

Mr. Crappie Teen-Zee Tails 1.5" Swimbaits by Strike King

Small in size but big in impact, Mr. Crappie Teen-Zee Tails are sure to lure in attention from curious crappie. The split tail design of the Teen-Zee Tails allows for individual movement of each fin to create hyper-realistic action in the water, while...

3XD Elite Series 7/16 oz Crankbait by Strike King

Masterfully charging into territories other crankbaits fail to reach, Strike King’s 3XD Elite Crankbait dives deeper and moves faster to accomplish the right wobble and erratic action necessary to entice forceful bites from the depths. This...

KVD Elite 1.5 Square Bill Crankbait by Strike King

Silent but deadly, the KVD Elite 1.5 Squarebill crankbait is fine-tuned and masterfully crafted to meet the specifications of legendary professional angler Kevin VanDam. The squarebill design of the KVD Elite series crankbaits effectively deflects off...

Tour Grade 3/8 oz Colorado Willow Spinnerbait by Strike King

Featuring an all-new, sleek head design, the Strike King Tour Grade Spinnerbaits deliver reliable performance with premium components throughout. To come through cover with ease and maintain a balanced retrieve in the water, Strike King designed a new...

Tour Grade Compact 1/2 oz Double Willow Spinnerbait by Strike King

Providing anglers with a more downsized baitfish profile, the Strike King Tour Grade Compact Spinnerbaits position the blades closer to the hook to eliminate short strikes and improve your hook-up ratio. Featuring a new streamlined head shape to improve...

Hardliner 7/16 oz Flat-Sided Crankbait by Strike King

If you’re looking for action that will trick any bass into biting, look no further than the Strike King Hardliner. This flatsided crankbait feels like an old, familiar favorite with a fresh appearance and an undeniably irresistible, tight wobble...

5XD Elite Series 5/8 oz Crankbait by Strike King

Masterfully charging into territories other crankbaits fail to reach, Strike King’s 5XD Elite Crankbait dives deeper and moves faster to accomplish the right wobble and erratic action necessary to entice forceful bites from the depths. This...

Homing Minnow 4" 1/4 oz Pre-Rigged Swimbait by Strike King

Stay in the strike zone longer with Strike King’s Homing Minnow, the ultimate paddle tail swimbait needed on every boat deck. The hyper-realistic minnow profile stands out vividly on live sonar, enabling anglers to keep the bait within the water...

Final Copy 4.75" Pre-Rigged Swimbait by Strike King

Strike King’s Final Copy Swimbait is an overachiever that boasts durability and versatility. The Final Copy has a magnetic, internal harness that is imbedded within the swimbait to ensure longevity and resistance to tears and rips in the soft...

Homing Minnow 4" 3/8 oz Pre-Rigged Swimbait by Strike King

Stay in the strike zone longer with Strike King’s Homing Minnow, the ultimate paddle tail swimbait needed on every boat deck. The hyper-realistic minnow profile stands out vividly on live sonar, enabling anglers to keep the bait within the water...

Flock Hair 3/8 oz Jig by 6th Sense Fishing

The 6th Sense Lure Lab, in collaboration with trophy bass angler Josh Jones, set out to create a unique presentation to entice those high-pressured fish. After over a year of testing and tweaking, they are excited to introduce the Flock Hair Jig. Josh...

Ridge Worm 10" Worms by 6th Sense Fishing

When 6th Sense set out to develop a new 10” worm, they knew it had to be different. They wanted a worm that would be versatile, natural, & displace more water in ways that bass are aren't familiar with seeing. For 2021, with the help...

Panorama 2.8" Soft Jerkbait by 6th Sense Fishing

The Panorama brings forth innovation and realism in a category soon to be a staple in the industry. The 6th Sense Lure Lab set out to create the most realistic and universal soft plastic that matches all sizes and colors of any forage, anywhere. The...

Slice 5/8 oz Blade Bait by 6th Sense Fishing

Where power fishing and finesse fishing meet, you will find the 6th Sense Slice Blade Bait simply gets the job done. A blade bait is a great search tool for anglers and can be an excellent alternative to a lipless crankbait. Depending on the depth and...

Divine 1 oz Jigging Spoon by 6th Sense Fishing

The 6th Sense Divine Jigging Spoon had one goal in mind during development— to be the best jigging spoon on the market. Weighing in at 1oz and 2" in length, this spoon is irresistible to almost any species in your lake. Built with a rear weighted...

Konda 7/16 oz Finesse Swim Jig by 6th Sense Fishing

Introducing the Konda Finesse Swim Jig, a revolutionary tool crafted specifically for those demanding moments when finesse is paramount. Engineered to excel under pressure, this innovative jig boasts a fine wire hook size 4/0, which allows for the...

Trace Slow Sink 5" Jointed Swimbait by 6th Sense Fishing

The Trace 5” is the little brother to one of the best multi-jointed swimbaits on the market. The Trace stands alone when it comes to action and functionality. The Trace 5” swimbait has the same 4-piece body that produces a life-like swimming...

Crube 3" Crawfish Tube by 6th Sense Fishing

Classic, yet modern. The 6th Sense Crube ("CRAW+TUBE") was designed to be a classic bait with an updated twist. There is no doubt that a tube style bait catches fish, anywhere, on any body of water, and so does a crawfish. Why not combine the two with...

Mr. Crappie Sausage Head 1/8 oz Pre-Rigged Bait by Strike King

The unique shape of the Strike King® Mr. Crappie® Sausage Head jig can help you catch more fish. It swims in perfect balance whether cast or vertically jigged, with its Crappie Thunder® tail tentacles waving and darting. When the bite...

Mr. Crappie Sausage Head 1/16 oz Pre-Rigged Bait by Strike King

The unique shape of the Strike King® Mr. Crappie® Sausage Head jig can help you catch more fish. It swims in perfect balance whether cast or vertically jigged, with its Crappie Thunder® tail tentacles waving and darting. When the bite...

Tungsten Thunder Cricket 3/4 oz Vibrating Swim Jig by Strike King

Strike King’s Tungsten Thunder Cricket now features a super-dense and compact tungsten head that allows for the same legendary tight vibration of the original Thunder Cricket in a smaller size. The Tungsten Thunder Cricket is designed to make...

Bitsy Shad 1/8 oz Lipless Crankbait by Strike King

Emulating Strike King's Red Eyed Shad, the Bitsy Shad is built to resemble the famous shape and action of the original in a smaller package. This 1/8 oz. soon-to-be favorite has premium size 8 hooks, Strike King's most popular paint schemes, 3D eyes,...

Red Eye Shad 3/8 oz Lipless Crankbait by Strike King

The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by Strike King's National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating...

KVD 300DS 4.75" Deep Sinking Jerkbait by Strike King

The KVD J300 Deep Sinking Jerkbait allows you to fish a jerkbait in depths that no other jerkbait can get to. Watch it sink down on your forward-facing sonar until it gets to the depth you desire, then start ripping it back to the boat and watch the...