Lures

Erie Darter Jr 3" Lure by Poor Boy's Baits

This Junior version of the flagship bait will do everything that it’s big brother will, and then some. It’s smaller profile is key when you are looking to present with more finesse. Also works great as a trailer on jigs, spinnerbaits and...

Easy Shiner 4" Swimbait by Keitech

The Easy Shiner by Keitech is loaded with scent and has incredible realism and an authentic swimming motion. The sleek profile and premium soft plastic construction is irresistible to game fish. The 4" Easy Shiner is a very versatile bait. Ideal when...

Dragonfly Topwater Bait by Lunkerhunt Lures

The Lunkerhunt Dragonfly is a finesse topwater lure. It features an innovative technology that is tougher than traditional plastic. The Lunkerhunt Dragonfly excels when fished weedless. It has double skirted wings and a realistic body design that makes...

Drag N Drop 4" Finesse Worm by Googan Baits

Features: 4" Finesse Bait Crazy Creature Shell Shaped Segments Segmented Tail Dynamite DropShot Design Stuffed with Salt 9pk Part #GDD

Deep Husky Jerk DHJ14 5.5" Jerkbait by Rapala

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running fast...

Double Willow Painted 1/2 oz Spinnerbait by Picasso Lures

The Picasso Double Willow Painted Blade Spinnerbait gives the fish something they have not seen before producing results in a variety of water color. Super tough DuraSeal painted blades last fish after fish and resist chipping. Picasso Light wire...

Double Willow Blade 3/8 oz Spinnerbait by Booyah Bait Co

The Booyah Double Willow Blade is a proven bass tournament winning spinnerbait. It's designed for maximum vibration, making it perfect for cool- or murky-water situations. The 55-strand Bio-Flex silicone skirt undulates like a baitfish and hides one of...

Double Willow Blade 1/2 oz Spinnerbait by Booyah Bait Co

The BOOYAH Double Willow Blade is a proven bass tournament winning spinnerbait. It's designed for maximum vibration, making it perfect for cool- or murky-water situations. The 55-strand Bio-Flex silicone skirt undulates like a baitfish and hides one...

Double Ringer 4" Stick Bait by Zoom

The diminutive and subtle Double Ringer looks simple, and it is, but this ringed assassin is deadly on fish that want a quick darting action in a small package. Put it on a Carolina rig or a dropshot, or fish it weightless around grass, and when one side...

Dives-To DT10 2.25" Crankbait by Rapala

The DT (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the "strike zone" longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with carefully...

Dives-To DT06 2" Crankbait by Rapala

The DT (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the "strike zone" longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with carefully...

Dives-To DT04 2" Crankbait by Rapala

The DT (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the "strike zone" longer than any than other crankbait on the market. Made from the top seven percent of balsa wood, this consistently perfect wood combined with carefully...

DieZel MinnowZ 4" Swimbait by Z-Man

Unparalleled softness, action, and ElaZtech durability merge to create the most bulletproof swimbait on the market. Inspired by Z-Man's renowned three-inch MinnowZ, fresh- and saltwater anglers alike will find that the DieZel MinnowZ's hook slot and...

Denny Brauer 3/8 oz Baby Structure Jig by Strike King

One of the biggest obstacles to fishing structure is hang-ups. The design of Strike King®'s Denny Brauer Structure Jig aims at reducing hang-ups and increasing your hookups. A special Owner 2X strong Cutting Point® hook has a zero degree line tie...

Denny Brauer 1/4 oz Baby Structure Jig by Strike King

One of the biggest obstacles to fishing structure is hang-ups. The design of Strike King®'s Denny Brauer Structure Jig aims at reducing hang-ups and increasing your hookups. A special Owner 2X strong Cutting Point® hook has a zero degree line...

Denny Brauer 1/2 oz Structure Jig by Strike King

The design of Strike King's Denny Brauer Structure Jig and the NEW Baby Structure Jig is to increase the hook-up ratio and decrease the tendency to hang up, versus traditional jigs used for structure fishing. The special Owner 2X Strong Cutting Point...

Deep ThunderStick MadFlash 4-3/8" Jerkbait by Storm

The ThunderStick MadFlash features the original design, swimming action and rattle but with a few upgrades. With traditional colors and finishes plus the UV Bright finishes, 3-D holographic eyes and external scale patterns even the baitfish can’t tell...

Deep Jr ThunderStick MadFlash 3.5" Jerkbait by Storm

The ThunderStick MadFlash features the original design, swimming action and rattle but with a few upgrades. With traditional colors and finishes plus the UV Bright finishes, 3-D holographic eyes and external scale patterns even the baitfish can’t tell...

Deep Husky Jerk DHJ12 4.75" Jerkbait by Rapala

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running...

Deep Husky Jerk DHJ10 4" Jerkbait by Rapala

Thanks to its oversized deep diving lip, the Down Deep Husky Jerk reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running fast...

Dead Ringer 4" Worm by Zoom

The 4" Dead Ringer is a masterful take on the original ring worm, with segmented rings that trap and hold water for a presence far greater than its small body. The addition of a curly tail that flutters on the fall and when twitched is often too much for...

Dardevlet 2-7/8" 3/4 oz Spoons by Eppinger Lures

The Dardevlet Spoons measure 2-7/8" in length and weigh 3/4 oz. This classic spoon is great for northern pike, walleye, bass and more. The Dardevle Spoons by Eppinger are crafted to perform. Only the very best materials and workmanship go into the...

Dardevle Spinnie 1-3/4" 1/4 oz Spoons by Eppinger Lures

The Dardevle Spinnie Spoons measure 1-3/4" in length and weigh 1/4 oz. This small spinner is great for trout, panfish, walleye, bass and more. The Dardevle Spoons by Eppinger are crafted to perform. Only the very best materials and workmanship go into...

Dardevle Imp Klicker 2.25" 2/5 oz Spoon by Eppinger Lures

The Dardevle Spoons by Eppinger are crafted to perform. Only the very best materials and workmanship go into the making of these lures, guaranteeing you the best product available. Other companies have attempted to copy Eppinger's designs, but they can't...