Fishing

Steelshad XL 3/4 oz Blade Baits

The SteelShad is the most versatile lure on the market today! This dynamic blade imitates dying bait fish by swimming on either of its sides, on the surface, deep down or under weed and grass lines. No other blade can duplicate the intense vibration...

Steelshad Original 3/8 oz Blade Baits

The SteelShad is the most versatile lure on the market today! This dynamic blade imitates dying bait fish by swimming on either of its sides, on the surface, deep down or under weed and grass lines. No other blade can duplicate the intense vibration...

Standard Cowbell 38" Lake Troll by Luhr Jensen

The Cowbell is Luhr Jensen's most popular lake troll and perhaps the most productive troll in the world. Its unique blade design produces an awesome fish-calling vibration while Luhr-Jensen's premium plating and polishing of the blades offer maximum...

Standard 4" Moonshine Spoons

Moonshine Lures is a family owned and operated business. They produce high-quality super glow spoons for Salmon, Trout, Walleye and Striper. All spoons are hand-painted and inspected to ensure the highest quality. Moonshine's Standard spoons are 4"...

Standard DW 3.75" Spoon by Dreamweaver

The Dreamweaver regular or “DW” spoon is the benchmark for Great Lakes trolling spoons. Year after year it’s the spoon of choice for elite tournament fishermen and charter captains. There is no substitute when it comes to the fish...

Stand Up Alien 1/4 oz Jig Heads by Gamakatsu

Looking for the quintessential stand-up jig head? Gamakatsu’s developed the answer with its all-new Stand-Up Alien Head. Perfect for rock or hard bottom fishing, The innovative keeper pin holds plastics without tearing. The benefit is a better...

Stainless Steel Rolling Swivel by VMC

Stainless steel rings & body is saltwater ready. Eliminates line twist.  Features Stainless Steel Rings & Body Saltwater Ready Eliminates Line Twist

SSN Spinshot Neko Hooks by VMC

The VMC® SpinShot® system eliminates line twist while providing a natural drop shot presentation. These hooks feature an easy connect line pinch with long shank, wide gap hook. Features:

Squadron 3/8 oz Swimbait Jig Heads by Strike King

The Squadron Swimbait Jig Head with their wide-gap, chemically sharpened black nickel hook and durable finish are one of the finest swimbait heads on the market today. They work great for internal or external use on ALL hollowbody swimbaits, grubs and...

Squadron 3/4 oz Swimbait Jig Heads by Strike King

The Squadron Swimbait Jig Head with their wide-gap, chemically sharpened black nickel hook and durable finish are one of the finest swimbait heads on the market today. They work great for internal or external use on ALL hollowbody swimbaits, grubs and...

Squadron 1/8 oz Umbrella Rig Accessory Kits by Strike King

The Strike King Squadron Umbrella Rig Accessory Kit contains all the components needed for an umbrella rig. Kit includes: 5 KVD Swim-N-Shiner coffee-scent and salted swimbaits, and 5 color-coordinated Squadron Swimbait jigheads with wide-gap, chemically...

Squadron 1/8 oz Swimbait Jig Heads by Strike King

The Squadron Swimbait Jig Head with their wide-gap, chemically sharpened black nickel hook and durable finish are one of the finest swimbait heads on the market today. They work great for internal or external use on ALL hollowbody swimbaits, grubs and...

Squadron 1/4 oz Swimbait Jig Heads by Strike King

The Squadron Swimbait Jig Head with their wide-gap, chemically sharpened black nickel hook and durable finish are one of the finest swimbait heads on the market today. They work great for internal or external use on ALL hollowbody swimbaits, grubs and...

Squadron 1/2 oz Swimbait Jig Heads by Strike King

The Squadron Swimbait Jig Head with their wide-gap, chemically sharpened black nickel hook and durable finish are one of the finest swimbait heads on the market today. They work great for internal or external use on ALL hollowbody swimbaits, grubs and...

SplashBack Popper 70 2.75" Topwater Bait by 6th Sense Fishing

The 6th Sense SplashBack will bring new life to your popper arsenal with a design and shape that has revolutionized topwater fishing. Utilizing a unique 'vee' keel style and flat sided shape, the SplashBack cuts through water with ease, making 'walking...

Spirex FG Spinning Reels by Shimano

The Spirex FG features Quick Fire II for easy, one-handed casts and A-RB bearings for smooth-as-silk retrieves. Features: Propulsion Line Management System: Propulsion Spool Lip, Power Roller III, S-Arm Cam QuickFire II One-Handed Casting...

SpinShot Wide Gap Hooks by VMC

Features award-winning SpinShot® technology that eliminates line twist and allows a natural dropshot presentation. Wide Gap hook features a 3-degree offset point for increased hookups.  Features: SpinShot® System Eliminates Line...

Spin Doctor 8" Flashers by Dreamweaver

A trolling fly, spoon or cutbait combination behind this flasher is the rig of choice for anglers throughout the Great Lakes and ocean. Spin Doctors are 8" in length. 1 flasher per package.

Spin Doctor 10" Flashers by Dreamweaver

A trolling fly, spoon or cutbait combination behind this flasher is the rig of choice for anglers throughout the Great Lakes and ocean. Spin Doctors are 10" in length. 1 flasher per package.

SpiderWire Stealth Braid Moss Green 125 yd Spools

SpiderWire Stealth® is made from Dyneema®, The World's Strongest Fiber! Available in Moss Green for low-visibility underwater and Hi-Vis Yellow for visibility above water. Constructed to provide ultimate strength with the thinnest diameter for smooth and...

SpiderWire Stealth Braid Hi-Vis Yellow 125 yd Spools

SpiderWire Stealth® is made from Dyneema®, The World's Strongest Fiber! Available in Moss Green for low-visibility underwater and Hi-Vis Yellow for visibility above water. Constructed to provide ultimate strength with the thinnest diameter for...

Spider Slider Jig Heads by Charlie Brewer

An original design by Charlie Brewer, the Slider Spider Head has a tapered head design with an offset hook for weedless "Texas Style" rigging. With excellent hooking and holding power, the worm holds on tighter and lasts longer. The head runs true and...

Speed Glide 100 4" Swimbait by 6th Sense Fishing

The 6th Sense Speed Glide 100 was designed as an all purpose bait imitation. The natural action of the Speed Glide resembles a fleeing baitfish in distress and provides the option to jerk and pause or speed up the retrieve for an even more erratic action...

Sneak Finesse Micro Soft Plastic by 13 Fishing

Bold soft baits crafted for the serious ice anglers; the Sneak  is what you want if you like to fish with high-finesse presentations. Unique actions, details and scent tempt strikes out of the wariest panfish and trout...